The DOI matches its Crossref record; 110 of the 113 references it cites were found in a registry or an index.
Choice Goal Attainment and Decision and Consumption Satisfaction
Abstract
Several individual, social-setting, and choice-set factors have been shown to be related to satisfaction. This article argues that these factors operate through a set of choice goals. Using panel data on purchasers of consumer electronics, the authors examine how five goals (justifiability, confidence, anticipated regret, evaluation costs, and final negative affect) drive decision and consumption satisfaction, which in turn determine loyalty, product recommendations, and the amount and valence of word of mouth.
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“Choice-process satisfaction depends on choice set size and assortment alignability (Heitmann et al., 2007).”
From Mobile shopping cart abandonment: The roles of conflicts, ambivalence, and hesitation (2018) · cites this paper as Heitmann et al., 2007
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Metadata
- Authors
- Heitmann, M., Lehmann, D. R., & Herrmann, A.
- Affiliations
- University of St.Gallen (CH)
- Columbia University (US)
- Corresponding author
- Herrmann, Andreas
- Venue
- Journal of Marketing Research
- Publisher
- SAGE Publications
- Published
- 2007-05
- Volume
- 44
- Issue
- 2
- Pages
- 234-250
- ISSN
- 0022-2437
- 1547-7193
- OpenAlex
- W2000329621
- Cited by
- 371
- References
- 113
- Citations by year
- 2026: 22 · 2025: 14 · 2024: 16 · 2023: 21 · 2022: 32 · 2021: 26 · 2020: 35 · 2019: 32 · 2018: 20 · 2017: 16 · 2016: 18 · 2015: 21 · 2014: 15 · 2013: 14 · 2012: 22
- FWCI
- 65.54
- Type
- book chapter
- Language
- en
- Open access
- closed
- Locations
- Springer eBooks (publishedVersion)
- Journal of Marketing Research (publishedVersion)
- Alexandria (UniSG) (University of St.Gallen) (submittedVersion)
- Topics
- Social Sciences › Business, Management and Accounting › Marketing › Consumer Behavior and Marketing Influence
- Social Sciences › Business, Management and Accounting › Marketing › Customer Service Quality and Loyalty
- Social Sciences › Decision Sciences › General Decision Sciences › Decision-Making and Behavioral Economics
- Keywords
- customer satisfaction, decision satisfaction, consumption satisfaction, consumer electronics, justifiability, consumer confidence, anticipated regret, evaluation costs, negative affect, customer loyalty, product recommendation, word of mouth, purchase decision
About these checks
Registry, retraction, Cites and statistics results are computed, not judged, with one exception: a printed reference that no index lists is read once by a model before it counts as a citation error. Claims are extracted by a model and kept only when their quote appears verbatim in the text; each cited source is then checked, with a model’s help, for whether it says what the claim relies on. Those verdicts can be wrong — read the claim’s quote and the cited source before relying on one.
Statistics and arithmetic are recomputed, not judged.
Confidence bands are shown only for fields calibrated on our annotated test set. None is calibrated yet, so no band is shown.
What counts as a claim ›How we measure confidence ›How we check this ›
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