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Cited by 493

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Customer engagement in service

Kumar, V., Rajan, Bharath, Gupta, Shaphali, Pozza, Ilaria Dalla·2019·Journal of the Academy of Marketing Science
DOI 10.1007/s11747-017-0565-2
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Metadata

Authors
Kumar, V., Rajan, B., Gupta, S., & Pozza, I. D.
Venue
Journal of the Academy of Marketing Science
Publisher
Springer Science and Business Media LLC
Published
2017-10-07
Volume
47
Issue
1
Pages
138-160
ISSN
  • 0092-0703 (ISSN-L)
  • 1552-7824
DOI
10.1007/s11747-017-0565-2
OpenAlex
W2763606577
Cited by
493
References
20
FWCI
38.78
Type
journal article
Language
en
Open access
closed
Licence
www.springer.com/tdm (tdm)

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