Cited by 465Social Media and PoliticsMedia Influence and PoliticsPolitical Conflict and Governance

Corrupting the Cyber-Commons: Social Media as a Tool of Autocratic Stability

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Gunitsky, Seva·2015·Perspectives on Politics

Abstract

Non-democratic regimes have increasingly moved beyond merely suppressing online discourse, and are shifting toward proactively subverting and co-opting social media for their own purposes. Namely, social media is increasingly being used to undermine the opposition, to shape the contours of public discussion, and to cheaply gather information about falsified public preferences. Social media is thus becoming not merely an obstacle to autocratic rule but another potential tool of regime durability. I lay out four mechanisms that link social media co-optation to autocratic resilience: 1) counter-mobilization, 2) discourse framing, 3) preference divulgence, and 4) elite coordination. I then detail the recent use of these tactics in mixed and autocratic regimes, with a particular focus on Russia, China, and the Middle East. This rapid evolution of government social media strategies has critical consequences for the future of electoral democracy and state-society relations.

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  • Authorities co-opt social media, flood the web with distracting messages, and thereby influence what is communicated.

    “Authorities co-opt social media (Gunitsky, 2015), flood the web with distracting messages (Munger etal., 2018; Roberts, 2018), and thereby influence what is communicated.”

    From How Dictators Control the Internet: A Review Essay (2020) · cites this paper as Gunitsky, 2015

  • Through e-governance, authorities can retrieve information on mass preferences, calibrate policies, and increase perceived responsiveness.

    “In this way, authorities can retrieve information on mass preferences, calibrate policies, and increase perceived responsiveness (Gunitsky, 2015; Kalathil & Boas, 2003).”

    From How Dictators Control the Internet: A Review Essay (2020) · cites this paper as Gunitsky, 2015

  • The internet can mitigate the information dilemma autocrats face: they want to learn public preferences and grievances to avert unrest while restricting civil liberties and media freedom that would help obtain this information.

    “Finally, the internet can also mitigate the information dilemma autocrats are faced with (Wintrobe, 1998): while they want to learn about public preferences and potential grievances in order to avert threats of unrest (Chen & Xu, 2017; Gunitsky, 2015), they simultaneously restrict civil liberties and media freedom that would help them obtain this information.”

    From How Dictators Control the Internet: A Review Essay (2020) · cites this paper as Gunitsky, 2015

  • Digital repression allows surveillance to happen at scale when done at the Internet backbone or ISP level, providing regimes unprecedented windows into public discontent, social movements, and even the performance of lower-level state functionaries.

    “While traditional surveillance is often done on specific targets or smaller groups of targets, digital repression allows surveillance to happen “at scale” when done at the Internet backbone or Internet Service Provider (ISP) level, providing regimes unprecedented windows into public discontent (58), social movements (59), and even the performance of lower-level state functionaries whose incompet”

    From Physical and virtual repertoires of contention (2022) · cites this paper as [59]

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Research works printed but not linked: 9

  1. Bandurski, David. 2008. "China's Guerilla War for the Web." Far Eastern Economic Review 171(6): 41-44.
  2. Ronald J. Deibert, John G. Palfrey, Rafal Rohozinski and Jonathan Zittrain. Cambridge, MA: MIT Press.
  3. Gill, Graeme. 2010. "Elections." In The Encyclopedia of Communism, ed. Silvio Pons and Robert Service. Princeton, NJ: Princeton University Press.
  4. MacKinnon, Rebecca. 2011. "China's 'Networked Authoritarianism'." Journal of Democracy 22(2):32-46. . 2012. Consent of the Networked: The Worldwide Struggle for Internet Freedom. New York: Basic Books.
  5. Morozov, Evgeny. 2011a. The Net Delusion: The Dark Side of Internet Freedom. New York: PublicAffairs Books. . 2011b. "Whither Internet Control?" Journal of Democracy 22(2): 6274.
  6. Noesselt, Nele. 2014. "Microblogs and the Adaptation of the Chinese Party-State's Governance Strategy." Governance 27(3): 449-68.
  7. Qiang, Xiao. 2011. "The Battle for the Chinese Internet." Journal of Democracy 22(2): 47-61.
  8. Shirky, Clay. 2009. Here Comes Everybody: The Power of Organizing Without Organizations. New York: Penguin. . 2011. "The Political Power of Social Media: Technology, the Public Sphere, and Political Change." Foreign Affairs 90(1). http://fam.ag/1jBPc4b, accessed June 18, 2014.
  9. Rebecca Kollins Givan, Kenneth M. Roberts, and Sarah A. Soule. New York: Cambridge University Press.

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Authors
Gunitsky, S.
Affiliations
University of Toronto (CA)
Corresponding author
Gunitsky, Seva
Venue
Perspectives on Politics
Published
2015-03
Volume
13
Issue
1
Pages
42-54
ISSN
  • 1537-5927 (ISSN-L)
  • 1541-0986
OpenAlex
W2086860722
Cited by
465
References
58
Citations by year
2026: 28 · 2025: 38 · 2024: 37 · 2023: 76 · 2022: 49 · 2021: 59 · 2020: 61 · 2019: 54 · 2018: 20 · 2017: 20 · 2016: 17 · 2015: 5 · 2013: 1
FWCI
67.51
Type
journal article
Language
en
Open access
Locations
  • Perspectives on Politics (publishedVersion)
  • SSRN Electronic Journal (submittedVersion)
Funders
University of Cambridge
Topics
  • Social Sciences › Communication › Social Media and Politics
  • Social Sciences › Sociology and Political Science › Media Influence and Politics
  • Social Sciences › Sociology and Political Science › Political Conflict and Governance
Keywords
regime durability, non-democratic regimes, counter-mobilization, discourse framing, elite coordination, Russia, China, Middle East, electoral democracy, state-society relations

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