Cited by 442Technology Adoption and User BehaviourDigital Marketing and Social MediaConsumer Behavior and Marketing Influence

The influence of perceived value on purchase intention in social commerce context

Gan, Chunmei, Wang, Weijun·2017·Internet Research

Abstract

Purpose The purpose of this paper is to examine the effects of perceived benefits, i.e. utilitarian value, hedonic value and social value, as well as perceived risk, on purchase intention in social commerce context.

Integrity signals

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Crossref · 10.1108/intr-06-2016-0164

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49 of 49 references verified0 citation errors · 0 not checkable

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Authors
Gan, C., & Wang, W.
Affiliations
  • Sun Yat-sen University (CN)
  • Shanghai International Studies University (CN)
Venue
Internet Research
Publisher
Emerald
Published
2017-08-07
Volume
27
Issue
4
Pages
772-785
ISSN
1066-2243 (ISSN-L)
OpenAlex
W2621857487
Cited by
442
References
49
Citations by year
2026: 32 · 2025: 44 · 2024: 69 · 2023: 79 · 2022: 84 · 2021: 68 · 2020: 34 · 2019: 22 · 2018: 8 · 2017: 2
FWCI
29.06
Type
journal article
Language
en
Open access
closed
Locations
Internet Research (publishedVersion)
Funders
  • National Natural Science Foundation of China
  • Fundamental Research Funds for the Central Universities
Topics
  • Social Sciences › Decision Sciences › Information Systems and Management › Technology Adoption and User Behaviour
  • Social Sciences › Sociology and Political Science › Digital Marketing and Social Media
  • Social Sciences › Business, Management and Accounting › Marketing › Consumer Behavior and Marketing Influence
Keywords
perceived value, purchase intention, social commerce, utilitarian value, hedonic value, social values, risk perception, perceived benefits

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