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Rethinking individualism and collectivism: Evaluation of theoretical assumptions and meta-analyses.
Abstract
Are Americans more individualistic and less collectivistic than members of other groups? The authors summarize plausible psychological implications of individualism-collectivism (IND-COL), meta-analyze cross-national and within-United States IND-COL differences, and review evidence for effects of IND-COL on self-concept, well-being, cognition, and relationality. European Americans were found to be both more individualistic-valuing personal independence more-and less collectivistic-feeling duty to in-groups less-than others. However, European Americans were not more individualistic than African Americans, or Latinos, and not less collectivistic than Japanese or Koreans. Among Asians, only Chinese showed large effects, being both less individualistic and more collectivistic. Moderate IND-COL effects were found on self-concept and relationality, and large effects were found on attribution and cognitive style.
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“These different modes of self-esteem are defined as independent and interdependent self-esteem, respectively (Markus & Kitayama, 1991; Oyserman et al., 2002).”
From Understanding user responses to the COVID-19 pandemic on Twitter from a terror management theory perspective: Cultural differences among the US, UK and India (2022) · cites this paper as Oyserman et al., 2002
In the citing paper
“individuals from cultures with a long-term orientation might also be inclined to change their behaviour to maintain synergy with their peers and collaborators (Cialdini et al. 1999; Oyserman et al. 2002).”
From Understanding the patterns and magnitude of life science publication retractions in the last four decades (2025) · cites this paper as Oyserman et al. 2002
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“Oyserman et al.'s (2002) meta-analysis actually found Caucasian Americans to be more collectivistic than African Americans but less than Latin and Asian Americans.”
From Maladaptive Perfectionism, Disguised Distress, and Help Seeking in the Culture of 'Saving Face': Links to Anxiety and Depressive Symptoms among Asian Youth (2019) · cites this paper as Oyserman et al., 2002
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“Furthermore, individuals from cultures with a long-term orientation might also be inclined to change their behaviour to maintain synergy with their peers and collaborators (Cialdini et al. 1999; Oyserman et al. 2002).”
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Metadata
- Authors
- Oyserman, D., Coon, H. M., & Kemmelmeier, M.
- Affiliations
- University of Michigan (US)
- Venue
- Psychological Bulletin
- Published
- 2002-01
- Volume
- 128
- Issue
- 1
- Pages
- 3-72
- ISSN
- 0033-2909 (ISSN-L)
- 1939-1455
- OpenAlex
- W2055684847
- Cited by
- 5,758
- References
- 19
- Citations by year
- 2026: 220 · 2025: 251 · 2024: 242 · 2023: 262 · 2022: 261 · 2021: 294 · 2020: 329 · 2019: 254 · 2018: 273 · 2017: 256 · 2016: 275 · 2015: 287 · 2014: 302 · 2013: 304 · 2012: 309
- FWCI
- 151.35
- Type
- journal article
- Language
- en
- Open access
- closed
- Locations
- Psychological Bulletin (publishedVersion)
- PubMed (publishedVersion)
- Topics
- Social Sciences › Psychology › Social Psychology › Cultural Differences and Values
- Social Sciences › Sociology and Political Science › Social and Intergroup Psychology
- Social Sciences › Psychology › Clinical Psychology › Personality Traits and Psychology
- Keywords
- individualism-collectivism, cross-cultural comparison, self-concept, well-being, attribution, cognitive style, relationality, European Americans, African Americans, Hispanic Americans, Asian Americans, Chinese, Japanese, Korean language
- MeSH terms
- Adult, Africa, Americas, Asia, Asian, Australia, Black or African American, Cognition, Cross-Cultural Comparison, Cultural Characteristics, Emotions, Europe, Hispanic or Latino, Humans, Individuality, Interpersonal Relations, Job Satisfaction, Mass Behavior, Self Concept, Social Values, United States, Black People, White People
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