Cited by 183Emotional Labor in ProfessionsDigital Economy and Work TransformationDigital Communication and Language

Moderation Practices as Emotional Labor in Sustaining Online Communities: The Case of AAPI Identity Work on Reddit

Dosono, Bryan, Semaan, Bryan·2019·Proceedings of the 2019 CHI Conference on Human Factors in Computing Systems

Abstract

We examine how and why Asian American and Pacific Islander (AAPI) moderators on Reddit shape the norms of their online communities through the analytic lens of emotional labor. We conduct interviews with 21 moderators who facilitate identity work discourse in AAPI subreddits and present a thematic analysis of their moderation practices. We report on their challenges to sustaining moderation, which include burning out from volunteer work, navigating hierarchical structures, and balancing unfulfilled expectations. We then describe strategies that moderators employ to manage emotional labor, which involve distancing away from drama, building solidarity from shared struggles, and integrating an ecology of tools for self-organized moderation. We provide recommendations for improving moderation in online communities centered around identity work and discuss implications of emotional labor in the design of Reddit and similar platforms.

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Registry

Crossref · 10.1145/3290605.3300372

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97 of 97 references verified0 citation errors · 0 not checkable

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  • To date, few academic studies have explored what impacts the demands of the content moderation job might engender, and many conducted have focused on the experience of volunteer content moderators.

    “To date, there have been few academic studies that explore what impacts the demands of the job might engender and many that have been conducted have focused on the experience of volunteer CMs (e.g., Dosono & Semaan, 2019; Lo, 2018; Wohn, 2019).”
  • Moderators have reported feeling burnout, emotionally exhausted, apathetic, underappreciated, harassed by users, and guilty for enforcing rules or taking actions they do not agree with.

    “More broadly, moderators have reported feeling burnout and emotionally exhausted (Dosono & Semaan, 2019; Riedl et al., 2020; Schöpke-Gonzalez et al., 2022), apathy (Lo, 2018) and underappreciated (Wohn, 2019), as well as being harassed by users or feeling guilty for enforcing rules or taking actions they do not necessarily agree with (Dosono & Semaan, 2019; Wohn, 2019).”
  • Many of the impacts described by content moderators are in line with the symptoms described by volunteer moderators.

    “Many of the impacts described by CMs are in line with the symptoms described by volunteer moderators (Dosono & Semaan, 2019; Schöpke-Gonzalez et al., 2022).”
  • Research with volunteer moderators found they experience cognitive changes like increased apathy and guilt.

    “Research with volunteer moderators found they experience cognitive changes like increased apathy and guilt (Dosono & Semaan, 2019; Lo, 2018).”
  • Academic research has highlighted that content reviewers experience high-stress levels, fatigue, insomnia, anxiety, low mood, increased apathy, guilt, and intrusive images as part of their everyday work.

    “Academic research has highlighted that content reviewers experience high-stress levels, fatigue, insomnia, anxiety, low mood, increased apathy, guilt, and intrusive images as part of their everyday work [18,39,45,112,168].”

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Authors
Dosono, B., & Semaan, B.
Affiliations
Syracuse University (US)
Venue
Proceedings of the 2019 CHI Conference on Human Factors in Computing Systems
Publisher
ACM
Published
2019-05-02
Pages
1-13
OpenAlex
W2941349974
Cited by
178
References
101
Citations by year
2026: 22 · 2025: 34 · 2024: 22 · 2023: 33 · 2022: 25 · 2021: 21 · 2020: 17 · 2019: 4
FWCI
47.75
Type
conference paper
Language
en
Open access
closed
Locations
CHI Conference on Human Factors in Computing Systems (publishedVersion)
Topics
  • Social Sciences › Sociology and Political Science › Emotional Labor in Professions
  • Social Sciences › Sociology and Political Science › Digital Economy and Work Transformation
  • Physical Sciences › Computer Science › Human-Computer Interaction › Digital Communication and Language
Keywords
emotional labor, online community moderation, identity work, volunteer burnout, solidarity, platform design

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