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Critical service logic: making sense of value creation and co-creation

Grönroos, Christian, Voima, Päivi·2013·Journal of the Academy of Marketing Science
DOI 10.1007/s11747-012-0308-3
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Metadata

Authors
Grönroos, C., & Voima, P.
Venue
Journal of the Academy of Marketing Science
Publisher
Springer Science and Business Media LLC
Published
2012-07-14
Volume
41
Issue
2
Pages
133-150
ISSN
  • 0092-0703 (ISSN-L)
  • 1552-7824
DOI
10.1007/s11747-012-0308-3
OpenAlex
W1993326409
Cited by
2,573
References
9
FWCI
261.45
Type
journal article
Language
en
Open access
closed
Licence
www.springer.com/tdm (tdm)

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