Toward a Physiology of Dual-Process Reasoning and Judgment: Lemonade, Willpower, and Expensive Rule-Based Analysis
Abstract
This experiment used the attraction effect to test the hypothesis that ingestion of sugar can reduce reliance on intuitive, heuristic-based decision making. In the attraction effect, a difficult choice between two options is swayed by the presence of a seemingly irrelevant “decoy” option. We replicated this effect and the finding that the effect increases when people have depleted their mental resources performing a previous self-control task. Our hypothesis was based on the assumption that effortful processes require and consume relatively large amounts of glucose (brain fuel), and that this use of glucose is why people use heuristic strategies after exerting self-control. Before performing any tasks, some participants drank lemonade sweetened with sugar, which restores blood glucose, whereas others drank lemonade containing a sugar substitute. Only lemonade with sugar reduced the attraction effect. These results show one way in which the body (blood glucose) interacts with the mind (self-control and reliance on heuristics).
Integrity signals
Registry
Cites
Statistics
Claims the paper makes
Claims other papers make about this one
Each is checked against this paper’s own text: does it say what the citing paper says it does?
Recent human experiments have reported that increasing environmental volatility induces a monotonic phase transition from memory-based to memoryless estimation strategies.
“These experiments have also reported that increasing environmental volatility induces a monotonic phase transition from memory-based to memoryless estimation strategies [29].”
From Theoretical Analysis of Resource-Induced Phase Transitions in Estimation Strategies (2026) · cites this paper as [29]
The nonmonotonic phase transition with respect to E is also observed in recent human experiments.
“This nonmonotonic phase transition is also observed in recent human experiments [29].”
From Theoretical Analysis of Resource-Induced Phase Transitions in Estimation Strategies (2026) · cites this paper as [29]
The observed nonmonotonicity qualitatively agrees with recent experimental results, such that memory-based estimation is optimal only when sensory uncertainty is moderate.
“The observed nonmonotonicity qualitatively agrees with recent experimental results [29], such that memory-based estimation is optimal only when sensory uncertainty is moderate.”
From Theoretical Analysis of Resource-Induced Phase Transitions in Estimation Strategies (2026) · cites this paper as [29]
Recent human experiments have reported similar nonmonotonic transitions.
“Similar nonmonotonic transitions have been reported by recent human experiments [29].”
From Theoretical Analysis of Resource-Induced Phase Transitions in Estimation Strategies (2026) · cites this paper as [29]
Cites
Judgment under Uncertainty: Heuristics and Biases
Tversky, A., & Kahneman, D. (1975) · Utility, Probability, and Human Decision Making · doi:10.1007/978-94-010-1834-0_8 · Cited by 22,650 · see citing works
Judgment under Uncertainty: Heuristics and Biases
(1982) · doi:10.1017/cbo9780511809477 · Cited by 8,240 · see citing works
Judgment Under Uncertainty: Heuristics and Biases.
Shafer, G. R., Kahnerman, D., Slovic, P., & Tversky, A. (1984) · Journal of the American Statistical Association · doi:10.2307/2288362 · Cited by 5,658 · see citing works
A perspective on judgment and choice: mapping bounded rationality.
Kahneman, D. (2003) · American Psychologist · doi:10.1037/0003-066x.58.9.697 · Cited by 5,540 · see citing works
Ego depletion: Is the active self a limited resource?
Baumeister, R. F., Bratslavsky, E., Muraven, M., & Tice, D. M. (1998) · Journal of Personality and Social Psychology · doi:10.1037//0022-3514.74.5.1252 · Cited by 5,312 · see citing works
Self-citationJudgment under uncertainty: List of contributors
Kahneman, D. J., Slovic, P., & Tversky, A. (1982) · Cited by 4,630 · see citing works
Judgment under uncertainty: Causality and attribution
Kahneman, D. J., Slovic, P., & Tversky, A. (1982) · Cited by 4,630 · see citing works
The empirical case for two systems of reasoning.
Sloman, S. A. (1996) · Psychological Bulletin · doi:10.1037/0033-2909.119.1.3 · Cited by 3,813 · see citing works
Reasoning the fast and frugal way: Models of bounded rationality.
Gigerenzer, G., & Goldstein, D. G. (1996) · Psychological Review · doi:10.1037/0033-295x.103.4.650 · Cited by 3,504 · see citing works
Integration of the cognitive and the psychodynamic unconscious
Epstein, S. (1994) · American Psychologist · doi:10.1037/0003-066x.49.8.709 · Cited by 2,883 · cited 3× · see citing works
“Alternative models of reasoning have characterized System 2 processes primarily as logical (De Neys, 2006; Epstein, 1994) or based on the application of rules (Sloman, 1996).”
BackgroundMethodAdding Asymmetrically Dominated Alternatives: Violations of Regularity and the Similarity Hypothesis
Huber, J. C., Payne, J. W., & Puto, C. P. (1982) · Journal of Consumer Research · doi:10.1086/208899 · Cited by 2,014 · see citing works
Choice Based on Reasons: The Case of Attraction and Compromise Effects
Simonson, I. (1989) · Journal of Consumer Research · doi:10.1086/209205 · Cited by 1,812 · see citing works
Self-control as a limited resource: Regulatory depletion patterns.
Muraven, M., Tice, D. M., & Baumeister, R. F. (1998) · Journal of Personality and Social Psychology · doi:10.1037/0022-3514.74.3.774 · Cited by 1,724 · see citing works
Self-citationSelf-control relies on glucose as a limited energy source: Willpower is more than a metaphor.
Gailliot, M. T., Baumeister, R. F., DeWall, C. N., Maner, J. K., Plant, E. A., Tice, D. M., Brewer, L. E., & Schmeichel, B. J. (2007) · Journal of Personality and Social Psychology · doi:10.1037/0022-3514.92.2.325 · Cited by 1,297 · see citing works
Self-citationThe experience and meta-experience of mood.
Mayer, J. D., & Gaschke, Y. N. (1988) · Journal of Personality and Social Psychology · doi:10.1037/0022-3514.55.1.102 · Cited by 1,189 · see citing works
Who Is Rational?: Studies of individual Differences in Reasoning
Stanovich, K. E. (1999) · Cited by 1,114 · see citing works
Stanovich, K. E. (1999) · Psychology Press eBooks · doi:10.4324/9781410603432 · Cited by 956 · see citing works
Vohs, K. D., Baumeister, R. F., Schmeichel, B. J., Twenge, J. M., Nelson, N. M., & Tice, D. M. (2008) · Journal of Personality and Social Psychology · doi:10.1037/0022-3514.94.5.883 · Cited by 929 · see citing works
Self-citationThe Physiology of Willpower: Linking Blood Glucose to Self-Control
Gailliot, M. T., & Baumeister, R. F. (2007) · Personality and Social Psychology Review · doi:10.1177/1088868307303030 · Cited by 853 · see citing works
Self-citationVohs, K. D., Baumeister, R. F., Schmeichel, B. J., Twenge, J. M., Nelson, N. M., & Tice, D. M. (2014) · Motivation Science · doi:10.1037/2333-8113.1.s.19 · Cited by 713 · see citing works
Self-citationThe Effect of Forced Choice on Choice
Dhar, R., & Simonson, I. (2003) · Journal of Marketing Research · doi:10.1509/jmkr.40.2.146.19229 · Cited by 640 · see citing works
Neys, W. D. (2006) · Psychological Science · doi:10.1111/j.1467-9280.2006.01723.x · Cited by 532 · see citing works
Fuzzy-Trace Theory and Framing Effects in Children's Risky Decision Making
Reyna, V. F., & Ellis, S. C. (1994) · Psychological Science · doi:10.1111/j.1467-9280.1994.tb00625.x · Cited by 271 · see citing works
Of thoughts unspoken: Social inference and the self-regulation of behavior.
Gilbert, D. T., Krull, D. S., & Pelham, B. W. (1988) · Journal of Personality and Social Psychology · doi:10.1037/0022-3514.55.5.685 · Cited by 268 · see citing works
Deciding Without Resources: Psychological Depletion and Choice in ContextPreprint
Pocheptsova, A., Amir, O., Dhar, R., & Baumeister, R. F. (2007) · SSRN Electronic Journal · doi:10.2139/ssrn.955427 · Cited by 43 · see citing works
Self-citation
Flagged first, then by citations
Cited by
Sorted by citations
Ego depletion and the strength model of self-control: a meta-analysis
Hagger, M. S., Wood, C., Stiff, C., & Chatzisarantis, N. L. D. (2010) · Psychological Bulletin · doi:10.1037/a0019486 · Cited by 2,265 · see citing works
“Four studies reporting five separate effect sizes were included in the analysis (DeWall et al., 2008; Gailliot, Baumeister, et al., 2007; Gailliot et al., 2009; Masicampo & Baumeister, 2008).”
BackgroundMethodInfluentialExecutive functions and self-regulation
Hofmann, W., Schmeichel, B. J., & Baddeley, A. D. (2012) · Trends in Cognitive Sciences · doi:10.1016/j.tics.2012.01.006 · Cited by 1,965 · see citing works
Impulse and Self-Control From a Dual-Systems Perspective
Hofmann, W., Friese, M., & Strack, F. (2009) · Perspectives on Psychological Science · doi:10.1111/j.1745-6924.2009.01116.x · Cited by 1,487 · see citing works
An opportunity cost model of subjective effort and task performance
Kurzban, R., Duckworth, A., Kable, J. W., & Myers, J. (2013) · Behavioral and Brain Sciences · doi:10.1017/s0140525x12003196 · Cited by 1,381 · see citing works
“Our interest ranges broadly, from tasks such as the Stroop (Webb & Sheeran 2003) to math problems (Arai 1912) and complex decision making (Masicampo & Baumeister 2008; Vohs et al. 2008).”
Why do humans reason? Arguments for an argumentative theory
Mercier, H., & Sperber, D. (2011) · Behavioral and Brain Sciences · doi:10.1017/s0140525x10000968 · Cited by 2,254 · see citing works
What Is Ego Depletion? Toward a Mechanistic Revision of the Resource Model of Self-Control
Inzlicht, M., & Schmeichel, B. J. (2012) · Perspectives on Psychological Science · doi:10.1177/1745691612454134 · Cited by 1,079 · see citing works
“At the same time, several experiments have now found that consuming (e.g., Denson, von Hippel, Kemp, & Teo, 2010) or simply gurgling (Molden et al., in press) glucose-laden beverages enhances self-control and eliminates the ego depletion effect (e.g., Masicampo & Baumeister, 2008).”
BackgroundMotivation and cognitive control: from behavior to neural mechanism
Botvinick, M., & Braver, T. (2015) · Annual Review of Psychology · doi:10.1146/annurev-psych-010814-015044 · Cited by 909 · see citing works
“Specifically, as mentioned briefly above, Baumeister and colleagues (Gailliot et al. 2007, Masicampo & Baumeister 2008) have proposed that the resource underlying behavioral depletion effects and related phenomena is in fact blood glucose.”
BackgroundDirected Attention as a Common Resource for Executive Functioning and Self-Regulation
Kaplan, S., & Berman, M. G. (2010) · Perspectives on Psychological Science · doi:10.1177/1745691609356784 · Cited by 905 · see citing works
“Masicampo and Baumeister (2008) also found that consuming glucose (drinking lemonade) eliminated more heuristic decision making amongst fatigued participants but drinking lemonade with artificial sweeteners had no impact.”
BackgroundRational choice in an uncertain world the psychology of judgment and decision making
Hastie, R., & Dawes, R. M. (2010) · Cited by 910 · see citing works
Decision making under stress: A selective review
Starcke, K., & Brand, M. (2012) · Neuroscience & Biobehavioral Reviews · doi:10.1016/j.neubiorev.2012.02.003 · Cited by 892 · see citing works
Interacting with nature improves cognition and affect for individuals with depression
Berman, M. G., Kross, E., Krpan, K. M., Askren, M. K., Burson, A., Deldin, P. J., Kaplan, S., Sherdell, L., Gotlib, I. H., & Jonides, J. (2012) · Journal of Affective Disorders · doi:10.1016/j.jad.2012.03.012 · Cited by 799 · see citing works
“It has been hypothesized that individuals who are more attentionally fatigued may obtain greater benefits from interacting with nature (Kaplan and Berman, 2010), and fatigued participants have been found to gain greater benefits from other types of interventions (Masicampo and Baumeister, 2008).”
Unable to resist temptation: How self-control depletion promotes unethical behavior
Francesca Gino, B., Schweitzer, M. E., Mead, N. L., & Ariely, D. (2011) · Organizational Behavior and Human Decision Processes · doi:10.1016/j.obhdp.2011.03.001 · Cited by 803 · see citing works
Examining the Effects of Sleep Deprivation on Workplace Deviance: A Self-Regulatory Perspective
Christian, M. S., & Ellis, A. P. J. (2011) · Academy of Management Journal · doi:10.5465/amj.2010.0179 · Cited by 536 · see citing works
“By grounding our model in theories of self-regulatory resources, we identify a primary motivational mechanism of deviant behavior and extend recently surfacing evidence regarding the physiological bases of self-regulation (Gailliot et al., 2007; Masicampo & Baumeister, 2008).”
BackgroundMethodOn Integrating the Components of Self-Control
Kotabe, H., & Hofmann, W. (2015) · Perspectives on Psychological Science · doi:10.1177/1745691615593382 · Cited by 486 · see citing works
“Some researchers have argued that control capacity can also be boosted by consuming glucose (Gailliot et al., 2007; Heatherton & Wagner, 2011; Masicampo & Baumeister, 2008), although this hypothesis has been doubted recently.”
BackgroundComment on “Estimating the reproducibility of psychological science.”
Gilbert, D. T., King, G., Pettigrew, S., & Wilson, T. D. (2016) · Science · doi:10.1126/science.aad7243 · Cited by 474 · see citing works
Acute Stress Modulates Risk Taking in Financial Decision Making
Porcelli, A. J., & Delgado, M. R. (2009) · Psychological Science · doi:10.1111/j.1467-9280.2009.02288.x · Cited by 449 · see citing works
“If stress interferes with processing resources required by the brain’s executive systems, it is plausible that this would lead to an exaggerated reliance on lower-level automatized systems ( Masicampo & Baumeister, 2008 ).”
BackgroundDeWall, C. N., Baumeister, R. F., Gailliot, M. T., & Maner, J. K. (2008) · Personality and Social Psychology Bulletin · doi:10.1177/0146167208323981 · Cited by 387 · see citing works
Self-citationCognitive bias in clinical medicine
O'Sullivan, E., & Schofield, S. (2018) · Journal of the Royal College of Physicians of Edinburgh · doi:10.4997/jrcpe.2018.306 · Cited by 334 · see citing works
Inzlicht, M., & Kang, S. K. (2010) · Journal of Personality and Social Psychology · doi:10.1037/a0018951 · Cited by 333 · see citing works
“…later loss of self-control, as evidenced by inappropriate aggressive responding (DeWall, Baumeister, Stillman, & Gailliot, 2007), over-eating (Vohs & Heatherton, 2000), overreliance on heuristics to make decisions (Masicampo & Baumeister, 2008), and unfocused attention (Inzlicht & Gutsell, 2007).”
BackgroundThe Relationship Between Uncertainty and Affect
Anderson, E. C., Carleton, R. N., Diefenbach, M., & Han, P. K. J. (2019) · Frontiers in Psychology · doi:10.3389/fpsyg.2019.02504 · Cited by 332 · see citing works
“…deliberate “System 2” processes, and a large body of empirical evidence has demonstrated that System 1 processes exert significant influence on judgment and decision making (Gigerenzer and Goldstein, 1996; Greene et al., 2001; Masicampo and Baumeister, 2008; Kahneman, 2011; Rand et al., 2012).”
BackgroundUsing prediction markets to estimate the reproducibility of scientific research
Dreber, A., Pfeiffer, T., Almenberg, J., Isaksson, S., Wilson, B., Chen, Y., Nosek, B. A., & Johannesson, M. (2015) · Proceedings of the National Academy of Sciences · doi:10.1073/pnas.1516179112 · Cited by 331 · see citing works
Motivational Versus Metabolic Effects of Carbohydrates on Self-Control
Molden, D. C., Hui, C. M., Scholer, A. A., Meier, B. P., Noreen, E. E., D’Agostino, P. R., & Martin, V. (2012) · Psychological Science · doi:10.1177/0956797612439069 · Cited by 261 · see citing works
“…(Gailliot & Baumeister, 2007): Studies have suggested that just as muscles metabolize simple carbohydrates as their primary fuel, selfcontrol may also rely on carbohydrate metabolization (Gailliot et al., 2007; Gailliot, Peruche, Plant, & Baumeister, 2009; Masicampo & Baumeister, 2008).”
BackgroundResultInfluentialDual processing and diagnostic errors
Norman, G. R. (2009) · Advances in Health Sciences Education · doi:10.1007/s10459-009-9179-x · Cited by 252 · see citing works
Strength Model of Self-Regulation as Limited Resource
Baumeister, R. F., & Vohs, K. D. (2016) · Advances in experimental social psychology · doi:10.1016/bs.aesp.2016.04.001 · Cited by 256 · see citing works
“…previously exerted self-regulation has been replicated with helpfulness (Gailliot, Baumeister, et al., 2007), irrational biases in decision making (Masicampo & Baumeister, 2008), depleting effects of uncertainty (Alquist et al., 2016), deducing rules for predicting events (McMahon & Scheel,…”
BackgroundSelf-citationA General Model of Preventive and Interventive Self‐Control
Hofmann, W., & Kotabe, H. (2012) · Social and Personality Psychology Compass · doi:10.1111/j.1751-9004.2012.00461.x · Cited by 231 · see citing works
The Role of Glucose in Self-Control
Beedie, C., & Lane, A. M. (2011) · Personality and Social Psychology Review · doi:10.1177/1088868311419817 · Cited by 218 · see citing works
“In the 2 years following the above studies, the same research laboratory presented further experimental data in support of the glucose hypothesis (De Wall, Baumeister, Gailliot, & Maner, 2008; Gailliot, Peruche, Plant, & Baumeister, 2009; Masicampo & Baumeister, 2008).”
ResultStress potentiates decision biases: A stress induced deliberation-to-intuition (SIDI) model
Yu, R. (2016) · Neurobiology of Stress · doi:10.1016/j.ynstr.2015.12.006 · Cited by 182 · see citing works
“If stress interferes with cognitive systems, it is plausible that reduced cognitive control ability would lead to an exaggerated reliance on lower-level automatized systems (Masicampo & Baumeister, 2008).”
BackgroundDirect Evidence for the Economy of Action: Glucose and the Perception of Geographical Slant
Schnall, S., Zadra, J. R., & Proffítt, D. R. (2010) · Perception · doi:10.1068/p6445 · Cited by 195 · see citing works
“These effects on a variety of cognitive functions, such as learning and memory, appear to be driven by changes in the transmitter activity of the cholinergic system (see Messier 2004 for a review; Ragozzino et al 1996; Wenk 1989).”
BackgroundLawrence, N., Verbruggen, F., Morrison, S., Adams, R. C., & Chambers, C. (2014) · Appetite · doi:10.1016/j.appet.2014.11.006 · Cited by 194 · see citing works
“Whilst studies into ego-depletion indicate that this may be true (Masicampo & Baumeister, 2008, but see Inzlicht, Schmeichel, & Macrae, 2014), these instructions were designed to limit participants' awareness that we were really looking at hunger state and food consumption.”
Stereotype Threat Affects Financial Decision Making
Carr, P. B., & Steele, C. M. (2010) · Psychological Science · doi:10.1177/0956797610384146 · Cited by 190 · see citing works
“Ego depletion interferes with the deliberative system and increases reliance on the intuitive system, leading to impulsive choices and intuitive decision making (Masicampo & Baumeister, 2008; Vohs, 2006).”
BackgroundLian, H., Yam, K. C., Ferris, D. L., & Brown, D. (2017) · Academy of Management Annals · doi:10.5465/annals.2015.0126 · Cited by 196 · see citing works
Wang, X. T., & Dvorak, R. D. (2010) · Psychological Science · doi:10.1177/0956797609358096 · Cited by 184 · see citing works
“This alternative hypothesis is in line with recent work by Masicampo and Baumeister (2008), which showed that decision biases can be induced by depleting cognitive resources.”
ResultSelf-regulation and self-control in exercise: the strength-energy model
Hagger, M. S., Wood, C., Stiff, C., & Chatzisarantis, N. L. D. (2010) · International Review of Sport and Exercise Psychology · doi:10.1080/17509840903322815 · Cited by 186 · see citing works
“A recent development in the field has demonstrated that self-regulatory failure is coupled with decreases in the supply of glucose to the brain (Dvorak & Simons, 2009 ; Gailliot & Baumeister, 2007a ; Masicampo & Baumeister, 2008 ).”
BackgroundA Range-Normalization Model of Context-Dependent Choice: A New Model and Evidence
Soltani, A., Martino, B. D., & Camerer, C. (2012) · PLoS Computational Biology · doi:10.1371/journal.pcbi.1002607 · Cited by 172 · see citing works
“Interestingly, these effects are not limited to humans [14–16], they increase after lesion of the medial orbitofrontal cortex in macaques [17], and they can be mitigated by improving self-control or increasing blood glucose [18].”
BackgroundA dual‐system framework to understand preference construction processes in choice
Dhar, R., & Gorlin, M. (2013) · Journal of Consumer Psychology · doi:10.1016/j.jcps.2013.02.002 · Cited by 175 · see citing works
The Nature of Self-Regulatory Fatigue and “Ego Depletion”
Evans, D. R., Boggero, I. A., & Segerstrom, S. C. (2015) · Personality and Social Psychology Review · doi:10.1177/1088868315597841 · Cited by 172 · see citing works
Is There a Downside to Good Self-control?
Baumeister, R. F., & Alquist, J. L. (2009) · Self and Identity · doi:10.1080/15298860802501474 · Cited by 159 · see citing works
“Glucose likewise appears to be involved in these choices, as shown by the finding that a dose of glucose after self-control can reduce the tendency to follow an irrational short-cut to an easy decision (Masicampo & Baumeister, 2008).”
BackgroundSelf-citationThe Etiology of Diagnostic Errors: A Controlled Trial of System 1 Versus System 2 Reasoning
Norman, G., Sherbino, J., Dore, K., Wood, T., Young, M., Gaissmaier, W., Kreuger, S., & Monteiro, S. (2014) · Academic Medicine · doi:10.1097/acm.0000000000000105 · Cited by 174 · see citing works
Tinghög, G., Andersson, D., Bonn, C., Johannesson, M., Kirchler, M., Koppel, L., & Västfjäll, D. (2016) · PLoS ONE · doi:10.1371/journal.pone.0164012 · Cited by 156 · see citing works
Xu, P., & Cheng, J. (2021) · Personality and Individual Differences · doi:10.1016/j.paid.2021.110706 · Cited by 151 · see citing works
A meta-analysis of blood glucose effects on human decision making.
Orquin, J. L., & Kurzban, R. (2015) · Psychological Bulletin · doi:10.1037/bul0000035 · Cited by 137 · see citing works
“Indeed, Masicampo and Baumeister (2008) write: “we tested the hypothesis that more blood glucose (which serves as fuel for the brain) is needed for the effortful, rule-based [deliberate] process than for the less effortful [heuristic] process, so that the former type of decision making is impaired…”
BackgroundBrain drain: The cognitive neuroscience of foreign language processing in multinational corporations
Volk, S., Köhler, T., & Pudelko, M. (2014) · Journal of International Business Studies · doi:10.1057/jibs.2014.26 · Cited by 133 · see citing works
“Other research has shown that consuming glucose (brain fuel) has a replenishing effect on depleted mental resources (Masicampo & Baumeister, 2008).”
BackgroundMoney, depletion, and prosociality in the dictator game
Achtziger, A., Alós-Ferrer, C., & Wagner, A. K. (2015) · Journal of Neuroscience Psychology and Economics · doi:10.1037/npe0000031 · Cited by 132 · see citing works
“…participants are more likely to give up in tasks requiring persistence (Baumeister, Bratslavsky, Muraven, & Tice, 1998), shop impulsively (Vohs & Faber, 2007), rely on heuristics in decision making (Masicampo & Baumeister, 2008), and cheat when reporting their own performance (Mead et al., 2009).”
BackgroundEgo depletion and its paradoxical effects on ethical decision making
Yam, K. C., Chen, X.-P., & Reynolds, S. J. (2014) · Organizational Behavior and Human Decision Processes · doi:10.1016/j.obhdp.2014.03.008 · Cited by 124 · see citing works
“In addition, Masicampo and Baumeister (2008) demonstrated that depleted participants rely on System 1 thinking because they no longer have the mental resources that fueled System 2 processes.”
BackgroundPersonal Philosophy and Personnel Achievement: Belief in Free Will Predicts Better Job Performance
Stillman, T. F., Baumeister, R. F., Vohs, K. D., Lambert, N. M., Fincham, F. D., & Brewer, L. E. (2010) · Social Psychological and Personality Science · doi:10.1177/1948550609351600 · Cited by 191 · see citing works
“…resource (willpower; Baumeister, Bratslavsky, Muraven, & Tice, 1998), which is dependent on a biological resource (glucose; Gailliot et al., 2007; Masicampo & Baumeister, 2008), and dis-belief in free will serves as a cue not to bother exerting effortful control (Baumeister et al., 2009; Vohs &…”
Self-citationSah, S., Moore, D. A., & MacCoun, R. J. (2013) · Organizational Behavior and Human Decision Processes · doi:10.1016/j.obhdp.2013.02.001 · Cited by 121 · see citing works
“In contrast, the confidence heuristic implies an effortless intuitive process (Kahneman, 2003; Masicampo & Baumeister, 2008; Tversky & Kahneman, 1974) in which confidence is used as a peripheral cue.”
BackgroundHagger, M. S., & Chatzisarantis, N. L. D. (2012) · Personality and Social Psychology Bulletin · doi:10.1177/0146167212459912 · Cited by 115 · see citing works
“In addition, they also found that ingesting a glucose solution replenished selfcontrol capacity (Gailliot et al., 2007), a finding that has been subsequently replicated in numerous studies (e.g., DeWall, Baumeister, Gailliot, & Maner, 2008; Dvorak & Simons, 2009; Masicampo & Baumeister, 2008).”
BackgroundResultHow Expert Clinicians Intuitively Recognize a Medical Diagnosis
Brush, J. E., Sherbino, J., & Norman, G. R. (2017) · The American Journal of Medicine · doi:10.1016/j.amjmed.2017.01.045 · Cited by 113 · see citing works
A Wallet Full of Calories: The Effect of Financial Dissatisfaction on the Desire for Food Energy
Briers, B., & Laporte, S. (2013) · Journal of Marketing Research · doi:10.1509/jmr.10.0513 · Cited by 112 · see citing works
The Bitter Truth About Sugar and Willpower
Vadillo, M. A., Gold, N., & Osman, M. (2016) · Psychological Science · doi:10.1177/0956797616654911 · Cited by 107 · see citing works
“…Baumeister, Gailliot, & Maner, 2008; Dickinson, McElroy, & Stroh, 2014; Gailliot et al., 2007; Gailliot, Peruche, Plant, & Baumeister, 2009; Howard & Marczinski, 2010; Job et al., 2013; Kelly et al., 2015; Lange & Eggert, 2014; Lange et al., 2014; Masicampo & Baumeister, 2008; Wang & Dvorak, 2010).”
BackgroundMethodWelsh, D. T., Ellis, A. P. J., Christian, M. S., & Mai, K. M. (2014) · Journal of Applied Psychology · doi:10.1037/a0036202 · Cited by 106 · see citing works
“Additionally, interventions that restore depleted resources also improve System 2 processing (Masicampo & Baumeister, 2008), which suggests that caffeine may bolster executive control via increased System 2 processing.”
BackgroundAdamkovič, M., & Martončik, M. (2017) · Frontiers in Psychology · doi:10.3389/fpsyg.2017.01784 · Cited by 104 · see citing works
“Furthermore, a study by Masicampo and Baumeister (2008) provides evidence that people under stress tend to opt for automatic instead of controlled processes when making decisions.”
BackgroundChoice, free will, and religion.
Baumeister, R. F., Bauer, I. M., & Lloyd, S. A. (2010) · Psychology of Religion and Spirituality · doi:10.1037/a0018455 · Cited by 97 · see citing works
Self-citationCognitive diagnostic error in internal medicine
van den Berge, K., & Mamede, S. (2013) · European Journal of Internal Medicine · doi:10.1016/j.ejim.2013.03.006 · Cited by 97 · see citing works
“In their study,Masicampo and Baumeister show how blood glucose interacts with the reliance on non-analytical reasoning [40].”
BackgroundSweetened blood cools hot tempers: physiological self-control and aggression
DeWall, C. N., Deckman, T., Gailliot, M. T., & Bushman, B. J. (2010) · Aggressive Behavior · doi:10.1002/ab.20366 · Cited by 93 · see citing works
“…processes, which involve the complex process of overriding a strong impulse, consume a relatively large amount of glucose [e.g. Benton et al., 1994, 1996; DeWall et al., 2008; Fairclough and Houston, 2004; Gailliot and Baumeister, 2007; Gailliot et al., 2009; Masicampo and Baumeister, 2008].”
Sweet delusion. Glucose drinks fail to counteract ego depletion
Lange, F., & Eggert, F. (2014) · Appetite · doi:10.1016/j.appet.2013.12.020 · Cited by 92 · see citing works
Duke, D. C., & Harris, M. A. (2014) · Current Diabetes Reports · doi:10.1007/s11892-014-0532-y · Cited by 89 · see citing works
Dynamic Associations among Somatic Complaints, Human Energy, and Discretionary Behaviors
Christian, M. S., Eisenkraft, N., & Kapadia, C. (2014) · Administrative Science Quarterly · doi:10.1177/0001839214553655 · Cited by 87 · see citing works
“Self-regulatory resources are also closely related to glucose (Gailliot and Baumeister, 2007; Gailliot et al., 2007; Masicampo and Baumeister, 2008).”
BackgroundGuilty, free, and wise: Determinism and psychopathy diminish learning from negative emotions
Stillman, T. F., & Baumeister, R. F. (2010) · Journal of Experimental Social Psychology · doi:10.1016/j.jesp.2010.05.012 · Cited by 84 · see citing works
Self-citationTaxing cognitive capacities reduces choice consistency rather than preference: A model-based test.
Olschewski, S., Rieskamp, J., & Scheibehenne, B. (2018) · Journal of Experimental Psychology General · doi:10.1037/xge0000403 · Cited by 83 · see citing works
Assessing Diagnostic Reasoning: A Consensus Statement Summarizing Theory, Practice, and Future Needs
Ilgen, J. S., Humbert, A. J., Kuhn, G. J., Hansen, M. L., Norman, G. R., Eva, K. W., Charlin, B., & Sherbino, J. (2012) · Academic Emergency Medicine · doi:10.1111/acem.12034 · Cited by 79 · see citing works
Bertrams, A., & Dickhäuser, O. (2008) · Learning and Individual Differences · doi:10.1016/j.lindif.2008.06.005 · Cited by 79 · see citing works
“Research has further revealed that effortful cognitive processing (e.g., logical reasoning, text comprehension, decision making) also relies on this resource ( Masicampo & Baumeister, 2008; Schmeichel, Vohs, & Baumeister, 2003).”
BackgroundBaumeister, R. F., & Monroe, A. E. (2014) · Advances in experimental social psychology · doi:10.1016/b978-0-12-800284-1.00001-1 · Cited by 83 · see citing works
“The relevance of glucose to decision bias was established by Masicampo and Baumeister (2008).”
BackgroundSelf-citationEgo Depletion: Theory and Evidence
Muraven, M. (2012) · Oxford University Press eBooks · doi:10.1093/oxfordhb/9780195399820.013.0007 · Cited by 77 · see citing works
Chow, J. T.-S., Hui, C. M., & Lau, S. (2015) · European Journal of Social Psychology · doi:10.1002/ejsp.2120 · Cited by 75 · see citing works
Ego depletion decreases trust in economic decision making
Ainsworth, S. E., Baumeister, R. F., Ariely, D., & Vohs, K. D. (2014) · Journal of Experimental Social Psychology · doi:10.1016/j.jesp.2014.04.004 · Cited by 75 · see citing works
“This depletion task has been used successfully in past research to deplete self-regulatory resources (e.g., DeWall, Baumeister, Mead, & Vohs, 2011; Masicampo & Baumeister, 2008).”
BackgroundMethodSelf-citationTwo systems of reasoning: architecture and relation to emotion
Darlow, A., & Sloman, S. A. (2010) · Wiley Interdisciplinary Reviews Cognitive Science · doi:10.1002/wcs.34 · Cited by 75 · see citing works
The Problem of Purity in Moral Psychology
Gray, K. J., DiMaggio, N., Schein, C., & Kachanoff, F. J. (2022) · Personality and Social Psychology Review · doi:10.1177/10888683221124741 · Cited by 80 · see citing works
“The social psychology literature has distinct literatures on self-control (e.g., Baumeister & Exline, 2000; Masicampo & Baumeister, 2008; Mischel & Ebbesen, 1970), on religious ritual (BeitHallahmi & Argyle, 1997; McCauley & Lawson, 2002; Stark, 2001), and on disease avoidance (Curtis et al., 2004;…”
BackgroundResisting ‘Weakness of the Will’
Levy, N. L. (2010) · Philosophy and Phenomenological Research · doi:10.1111/j.1933-1592.2010.00424.x · Cited by 72 · see citing works
“Masicampo and Baumeister (2008) found that ego depletion increased susceptibility to the effect.”
BackgroundResource Allocation in the Brain
Alonso, R., Brocas, I., & Carrillo, J. D. (2013) · The Review of Economic Studies · doi:10.1093/restud/rdt043 · Cited by 69 · see citing works
“, <brocas@usc.edu> and <juandc@usc.edu>.”
BackgroundInfluentialRule-Based Reasoning for Understanding Opportunity Evaluation
Williams, D. W., & Wood, M. S. (2015) · Academy of Management Perspectives · doi:10.5465/amp.2013.0017 · Cited by 70 · see citing works
“Thus, heuristic-driven judgments result in predictable outcomes irrespective of context, whereas rule-based judgments vary across contexts (Masicampo & Baumeister, 2008). compare with knowledge-driven ideal images (e.g., rules) to discern a path of action (Smith & DeCoster, 2000).”
BackgroundThe impact of self-control depletion on social preferences in the ultimatum game
Achtziger, A., Alós‐Ferrer, C., & Wagner, A. K. (2015) · Journal of Economic Psychology · doi:10.1016/j.joep.2015.12.005 · Cited by 68 · see citing works
“…add to the robustness of previously hibit lower performance in creativity tasks (Bayer et al., 2010), rely more on heuristics in decision making (Masicampo & Baumeister, 2008), and even cheat when reporting their own performance (Mead et al., 2009). found ego-depletion effects, as our study…”
Free Will as Advanced Action Control for Human Social Life and Culture
Baumeister, R. F., Crescioni, A. W., & Alquist, J. L. (2010) · Neuroethics · doi:10.1007/s12152-010-9058-4 · Cited by 67 · see citing works
“One study has shown that glucose manipulations also influenced rational choice [ 50 ].”
BackgroundSelf-citationIs it all about the self? The effect of self-control depletion on ultimatum game proposers
Halali, E., Bereby‐Meyer, Y., & Ockenfels, A. (2013) · Frontiers in Human Neuroscience · doi:10.3389/fnhum.2013.00240 · Cited by 67 · see citing works
“Thus, given that deliberate actions require cognitive-control resources, a state of depletion should increase automatic behavior (e.g., Vohs, 2006; Masicampo and Baumeister, 2008).”
BackgroundUsing the Diffusion Model to Explain Cognitive Deficits in Attention Deficit Hyperactivity Disorder
Huang‐Pollock, C. L., Ratcliff, R., McKoon, G., Shapiro, Z. R., Weigard, A., & Galloway-Long, H. (2016) · Research on Child and Adolescent Psychopathology · doi:10.1007/s10802-016-0151-y · Cited by 65 · see citing works
“In this way, NeT is similar to other biologically-based limited-resource/depletion models of self-control (e.g. Masicampo and Baumeister 2008).”
Kulasegaram, K. M., Grierson, L., & Norman, G. R. (2013) · Medical Education · doi:10.1111/medu.12260 · Cited by 64 · see citing works
Trust and self-control: The moderating role of the default
Evans, A. M., Dillon, K. D., Goldin, G., & Krueger, J. I. (2011) · Judgment and Decision Making · doi:10.1017/s1930297500002709 · Cited by 63 · see citing works
“Individuals with exhausted mental resources experience greater diffi-culty with deliberation and rule-based analyses (DeWall, et al., 2008; Masicampo & Baumeister, 2008).”
BackgroundImaging Fatigue of Interference Control Reveals the Neural Basis of Executive Resource Depletion
Persson, J., Larsson, A., & Reuter‐Lorenz, P. A. (2012) · Journal of Cognitive Neuroscience · doi:10.1162/jocn_a_00321 · Cited by 63 · see citing works
“Likewise, alterations in glucose levels have been associated with alterations in higher cognitive functions, including decisionmaking, self-control, and memory (Smith, Riby, Eekelen, & Foster, 2011; Masicampo & Baumeister, 2008; however, see Kurzban, 2010; Wang & Dvorak, 2010).”
BackgroundComparing cognitive load and self-regulatory depletion: Effects on emotions and cognitions
Maranges, H. M., Schmeichel, B. J., & Baumeister, R. F. (2016) · Learning and Instruction · doi:10.1016/j.learninstruc.2016.10.010 · Cited by 63 · see citing works
“During ego depletion, automatic and intuitive thinking processes remain largely intact, but people tend to make cognitive errors because the capacity for conscious, deliberate, complex thinking is hampered (Masicampo & Baumeister, 2008; Pocheptsova, Amir, Dhar, & Baumeister, 2009).”
BackgroundSelf-citationTesting the role of glucose in self-control: A meta-analysis
Dang, J. (2016) · Appetite · doi:10.1016/j.appet.2016.07.021 · Cited by 62 · see citing works
Impact of nutrition on social decision making
Strang, S., Hoeber, C., Uhl, O., Koletzko, B. V., Münte, T. F., Lehnert, H., Dolan, R. J., Schmid, S. M., & Park, S. Q. (2017) · Proceedings of the National Academy of Sciences · doi:10.1073/pnas.1620245114 · Cited by 58 · see citing works
“Tyrosine levels were significantly lower in the high-carb/protein condition at 1130 hours [t(17) = 3.”
BackgroundWhy contextual preference reversals maximize expected value.
Howes, A., Warren, P. A., Farmer, G., El‐Deredy, W., & Lewis, R. L. (2016) · Psychological Review · doi:10.1037/a0039996 · Cited by 60 · see citing works
“In humans it can be attenuated by increasing blood glucose levels (Masicampo & Baumeister, 2008), elaborating the descriptions of attributes (Ratneshwar, Shocker, & Stewart, 1987), and by increasing the difference in expected value between the two options (Farmer, 2014).”
BackgroundRethinking clinical decision-making to improve clinical reasoning
Corrao, S., & Argano, C. (2022) · Frontiers in Medicine · doi:10.3389/fmed.2022.900543 · Cited by 61 · see citing works
The Effects of Multitasking on Auditors’ Judgment Quality
Mullis, C. E., & Hatfield, R. C. (2017) · Contemporary Accounting Research · doi:10.1111/1911-3846.12392 · Cited by 57 · see citing works
Self-Regulation Facilitates Meaning in Life
Tongeren, D. R. V., DeWall, C. N., Green, J. D., Cairo, A. H., Davis, D. E., & Hook, J. N. (2017) · Review of General Psychology · doi:10.1037/gpr0000121 · Cited by 55 · see citing works
“…for goal achievement, showing causal and correlational relationships with enhanced memory, logical reasoning, wise decision-making strategies, intelligent performance, and personal wealth (Masicampo & Baumeister, 2008; Moffitt et al., 2011; Schmeichel, 2007; Schmeichel, Vohs, & Baumeister, 2003).”
BackgroundPOHL, R. F., Erdfelder, E., Hilbig, B. E., Liebke, L., & Stahlberg, D. (2013) · Journal of Cognitive Psychology · doi:10.1080/20445911.2012.758101 · Cited by 54 · see citing works
“In line with the notion of adaptive decision making (Payne et al., 1988), we expected that the recognition heuristic would be more often used when cognitive resources are limited or, more specifically, when executive control is low (cf. Masicampo & Baumeister, 2008).”
BackgroundMethodResultInfluentialThe Influence of Serotonin Deficiency on Choice Deferral and the Compromise Effect
Lichters, M., Brunnlieb, C., Nave, G., Sarstedt, M., & Vogt, B. (2015) · Journal of Marketing Research · doi:10.1509/jmr.14.0482 · Cited by 53 · see citing works
“Based on the notion that cognitive load impairs deliberation and amplifies reliance on intuitive information processing (Masicampo and Baumeister 2008), we expect that the attraction effect will increase in magnitude with lower levels of serotonin induced by ATD.”
BackgroundNature Gives Us Strength: Exposure to Nature Counteracts Ego-Depletion
Chow, J. T.-S., & Lau, S. (2014) · The Journal of Social Psychology · doi:10.1080/00224545.2014.972310 · Cited by 52 · see citing works
“Recent research argued that blood glucose is the biological resource underlying egodepletion.1 It was also found that glucose ingestion counteracted the ego-depletion effect (e.g. Gailliot et al., 2007; Masicampo & Baumeister, 2008).”
BackgroundMethodEgo Depletion and Auditors' Busy Season
Hurley, P. J. (2017) · Behavioral Research in Accounting · doi:10.2308/bria-51757 · Cited by 49 · see citing works
New Methods for Assessing the Fascinating Nature of Nature Experiences
Joye, Y., Pals, R., Steg, L., & Evans, B. L. (2013) · PLoS ONE · doi:10.1371/journal.pone.0065332 · Cited by 49 · see citing works
“Note that systematic processing might be due to the fact that the environmental stimulus is low on cognitive effort, whereas making recourse to (effortless) heuristics might be a strategy to compensate for the fact that having urban pictures in view commands comparatively more cognitive effort [49].”
BackgroundEgo Depletion in Color Priming Research
Bertrams, A., Baumeister, R., Englert, C., & Furley, P. (2015) · Personality and Social Psychology Bulletin · doi:10.1177/0146167214564968 · Cited by 52 · see citing works
Self-citationExplicit nonconceptual metacognition
Carruthers, P. (2020) · Philosophical Studies · doi:10.1007/s11098-020-01557-1 · Cited by 46 · see citing works
“On this view, mental effort tracks calorific depletion in the brain (Masicampo and Baumeister 2008).”
BackgroundUnderstanding and Overcoming Self‐control Depletion
Masicampo, E. J., Martin, S. R., & Anderson, R. A. (2014) · Social and Personality Psychology Compass · doi:10.1111/spc3.12139 · Cited by 46 · see citing works
Self-citationStereotype Threat and Executive Functions
Rydell, R. J., Loo, K. J. V., & Boucher, K. L. (2013) · Personality and Social Psychology Bulletin · doi:10.1177/0146167213513475 · Cited by 44 · see citing works
“…executive functioning act in line with their automatically activated evaluations of a stimulus object (e.g., Hofmann et al., 2008), suggesting that their behavior will be more in line with their impulses (e.g., to make a risky choice with a high potential payout; see Masicampo & Baumeister, 2008).”
BackgroundEgo depletion: Applications and implications for auditing research
Hurley, P. J. (2015) · Journal of Accounting Literature · doi:10.1016/j.acclit.2015.10.001 · Cited by 43 · see citing works
The Functional Impact of Sleep Deprivation, Sleep Restriction, and Sleep Fragmentation
Short, M. A., & Banks, S. (2013) · Springer eBooks · doi:10.1007/978-1-4614-9087-6_2 · Cited by 42 · see citing works
“It has been argued that these reductions in brain glucose metabolism underlie functional defi cits following sleep deprivation because of resource depletion [ 58 – 60 ].”
BackgroundFletcher, L., & Carruthers, P. (2012) · Philosophical Transactions of the Royal Society B: Biological Sciences · doi:10.1098/rstb.2011.0413 · Cited by 83 · see citing works
Zhang, H., Shi, Y., Zhou, Z. E., Ma, H., & Tang, H. (2018) · Current Psychology · doi:10.1007/s12144-018-9789-7 · Cited by 43 · see citing works
Smartphone-based social networking sites and intention to quit: self-regulatory perspective
Masood, A., Yang, F. Y., Rasheed, M. I., Ali, A., & Gong, M. (2020) · Behaviour and Information Technology · doi:10.1080/0144929x.2020.1740787 · Cited by 42 · see citing works
Lingering Effects: Stereotype Threat Hurts More than You Think
Inzlicht, M., Tullett, A. M., Legault, L., & Kang, S. K. (2011) · Social Issues and Policy Review · doi:10.1111/j.1751-2409.2011.01031.x · Cited by 61 · see citing works
“…2003), inappropriate aggressive responding (Stucke & Baumeister, 2006), overeating (Vohs & Heatherton, 2000), overreliance on heuristics to make decisions (Masicampo & Baumeister, 2008), poor physical stamina (Muraven, Tice, & Baumeister, 1998), and unfocused attention (Inzlicht & Gutsell, 2007).”
Background
- Authors
- Masicampo, E. J., & Baumeister, R. F.
- Affiliations
- Florida State University (US)
- Corresponding author
- Masicampo, E.J.
- Venue
- Psychological Science
- Publisher
- SAGE Publications
- Published
- 2008-03
- Volume
- 19
- Issue
- 3
- Pages
- 255-260
- ISSN
- 0956-7976 (ISSN-L)
- 1467-9280
- OpenAlex
- W2168592337
- Cited by
- 331
- References
- 25
- Citations by year
- 2026: 3 · 2025: 9 · 2024: 32 · 2023: 7 · 2022: 14 · 2021: 10 · 2020: 9 · 2019: 16 · 2018: 19 · 2017: 23 · 2016: 21 · 2015: 25 · 2014: 30 · 2013: 34 · 2012: 28
- FWCI
- 10.14
- Type
- journal article
- Language
- en
- Open access
- closed
- Locations
- Psychological Science (publishedVersion)
- PubMed (publishedVersion)
- Topics
- Social Sciences › Decision Sciences › General Decision Sciences › Decision-Making and Behavioral Economics
- Social Sciences › Psychology › Applied Psychology › Behavioral Health and Interventions
- Life Sciences › Neuroscience › Cognitive Neuroscience › Neural and Behavioral Psychology Studies
- Keywords
- attraction effect, decoy effect, self-control, blood glucose, sugar consumption, heuristic decision making, intuitive judgment, rule-based analysis
- MeSH terms
- Adult, Association, Attention, Beverages, Blood Glucose, Brain, Physical Exertion, Female, Humans, Inhibition, Psychological, Interpersonal Relations, Judgment, Logic, Male, Motivation, Problem Solving, Set, Psychology, Intuition
About these checks
Registry, retraction, Cites and statistics results are computed, not judged, with one exception: a printed reference that no index lists is read once by a model before it counts as a citation error. Claims are extracted by a model and kept only when their quote appears verbatim in the text; each cited source is then checked, with a model’s help, for whether it says what the claim relies on. Those verdicts can be wrong — read the claim’s quote and the cited source before relying on one.
Statistics and arithmetic are recomputed, not judged.
Confidence bands are shown only for fields calibrated on our annotated test set. None is calibrated yet, so no band is shown.
What counts as a claim ›How we measure confidence ›How we check this ›
Are you an author, or do you see a problem with this page? Request a review