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Customer value: The next source for competitive advantage
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Metadata
- Authors
- Woodruff, R. B.
- Venue
- Journal of the Academy of Marketing Science
- Published
- 1997-03
- Volume
- 25
- Issue
- 2
- Pages
- 139-153
- ISSN
- 0092-0703 (ISSN-L)
- 1552-7824
- OpenAlex
- W1997176931
- Cited by
- 4,656
- References
- 3
- FWCI
- 51.32
- Type
- journal article
- Language
- en
- Open access
- closed
- Licence
- www.springer.com/tdm (tdm)
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