The DOI matches its Crossref record; 43 of the 43 references it cites were found in a registry or an index.
Putting the Image Back Into the Frame: Modeling the Linkage Between Visual Communication and Frame-Processing Theory
Abstract
Given the rising use of visual and multimodal information, text-oriented framing research is at risk of losing traction with current media reality. We propose applying frame processing theory as a general framework for understanding how coherent meaning is constructed from complex stimuli, regardless of their modality: Both visual and textual information processing follow a recursive sequence of (a) selective perception/structuring, (b) decoding, (c) the construction of relations, and (d) their integration into coherent meaning. The specifics of visual and textual modalities provide varying degrees of structuring and salience within a fundamentally unified information processing process. Integrating advances from framing and visual communication research, we discuss implications for the empirical analysis of multimodal news contents, and sketch an agenda for research.
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They Would Never Say Anything Like This! Reasons To Doubt Political Deepfakes
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Metadata
- Authors
- Geise, S., & Baden, C.
- Venue
- Communication Theory
- Publisher
- Oxford University Press (OUP)
- Published
- 2014-11-03
- Volume
- 25
- Issue
- 1
- Pages
- 46-69
- ISSN
- 1050-3293 (ISSN-L)
- OpenAlex
- W1687425626
- Cited by
- 259
- References
- 43
- FWCI
- 22.66
- Type
- journal article
- Language
- en
- Open access
- closed
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