Pricing and commitment by two-sided platforms
Abstract
I study pricing and commitment by platforms in two-sided markets with the following characteristics: (i) platforms are essential bottleneck inputs for buyers and sellers transacting with each other; (ii) sellers arrive before buyers; and (iii) platforms can charge both fixed fees and variable fees (royalties). I show that a monopoly platform may prefer not to commit to the price it will charge buyers at the same time it announces its seller price if it faces unfavorable seller expectations. With competing platforms, commitment makes the existence of an exclusive equilibrium (in which sellers register with only one platform) less likely, but it has no impact on multi-homing equilibria (in which sellers support both platforms) whenever these exist.
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In many platforms, at least one side of the platform must be subsidized to overcome the chicken and egg problem and enable growth and subsequent adoption on the other side.
“In many platforms, at least one side of the platform must be subsidized to overcome the chicken and egg problem (Caillaud & Jullien, 2003;Hagiu, 2006) and enable growth and subsequent adoption on the other side.”
From Digital platform ecosystems in flux: From proprietary digital platforms to wide-spanning ecosystems (2023) · cites this paper as Hagiu, 2006
During digital platform formation, the focal platform firm focuses on establishing a platform-based product or service, creating fundamental technologies, and attracting users on various sides of the platform.
“During digital platform formation, the focal platform firm focuses on establishing a platform-based product or service, creating fundamental technologies, and attracting users on various sides of the platform (Caillaud & Jullien, 2003;Hagiu, 2006).”
From Digital platform ecosystems in flux: From proprietary digital platforms to wide-spanning ecosystems (2023) · cites this paper as Hagiu, 2006
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- Authors
- Hagiu, A.
- Affiliations
- Harvard University (US)
- Corresponding author
- Hagiu, Andrei
- ORCID
- Hagiu, Andrei
- Venue
- The RAND Journal of Economics
- Publisher
- Wiley
- Published
- 2006-09
- Volume
- 37
- Issue
- 3
- Pages
- 720-737
- ISSN
- 0741-6261 (ISSN-L)
- 1756-2171
- OpenAlex
- W1993700489
- Cited by
- 526
- References
- 7
- Citations by year
- 2026: 14 · 2025: 29 · 2024: 26 · 2023: 33 · 2022: 24 · 2021: 34 · 2020: 45 · 2019: 46 · 2018: 39 · 2017: 24 · 2016: 22 · 2015: 23 · 2014: 29 · 2013: 35 · 2012: 23
- FWCI
- 47.50
- Type
- journal article
- Language
- en
- Open access
- closed
- Locations
- The RAND Journal of Economics (publishedVersion)
- RePEc: Research Papers in Economics (submittedVersion)
- Topics
- Social Sciences › Business, Management and Accounting › Strategy and Management › Digital Platforms and Economics
- Social Sciences › Decision Sciences › Management Science and Operations Research › Auction Theory and Applications
- Social Sciences › Economics, Econometrics and Finance › Economics and Econometrics › Merger and Competition Analysis
- Keywords
- two-sided markets, platform pricing, commitment, multihoming, fixed fees, royalties, platform competition
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