Externalities and complementarities in platforms and ecosystems: From structural solutions to endogenous failures
Open accessAbstract
Platforms and ecosystems provide structures for constellations of economic actors to engage and interact as they seek to create and capture value. We consider how the constructs of platforms and ecosystems relate and explore why they have become more ubiquitous by focusing on the nature of their value-add. We propose that they emerge as a response to distinct market failures, which we identify, and we explain which specific externalities they help overcome. We also identify post-hoc endogenous functional and distributional failures that platforms and ecosystems, in turn, generate. We discuss implications for theory and practice.
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Value creation for consumers occurs when the value produced by individual actors' efforts exceeds the value complementors capture.
“Value creation for consumers occurs when the value produced by individual actors' efforts exceeds the value complementors capture (Jacobides et al., 2024;Lepak et al., 2007).”
From What role do data network effects play for multihoming complements? An empirical analysis of platform complementors’ strategies for consumer value creation (2025) · cites this paper as Jacobides et al., 2024
Section 3.3 describes actors’ joint value production and value propositions for end customers. It does not say that consumer value creation occurs when the value produced by individual actors exceeds what complementors capture; section 4.3 instead discusses how value-capture tensions can discourage investment and reduce value delivered to customers. Page numbers are unavailable in our copy. (LLM, conf=0.82)
Experimental — accuracy not yet measuredAs they design their digital product, complementors in platform ecosystems face a trade-off between value creation and value capture in their strategic decisions.
“As they design their digital product, complementors in platform ecosystems face a trade-off between value creation and value capture in their strategic decisions (Cennamo & Santaló, 2019;Jacobides et al., 2024).”
From What role do data network effects play for multihoming complements? An empirical analysis of platform complementors’ strategies for consumer value creation (2025) · cites this paper as Jacobides et al., 2024
Section 3.3 (page not supplied) reports that videogame complementors underinvested in quality because they could not capture the value of their innovation. This connects product decisions, value creation, and value capture, but does not establish the claimed general trade-off faced by complementors when designing digital products. (LLM, conf=0.81)
Experimental — accuracy not yet measuredDue to network interaction, individual actors' choices affect other actors' value.
“Due to network interaction, individual actors' choices affect other actors' value (Jacobides et al., 2024;Rochet & Tirole, 2003)”
From What role do data network effects play for multihoming complements? An empirical analysis of platform complementors’ strategies for consumer value creation (2025) · cites this paper as Jacobides et al., 2024
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- Authors
- Jacobides, M. G., Cennamo, C., & Gawer, A.
- Affiliations
- London Business School (GB)
- Copenhagen Business School (DK)
- University of Surrey (GB)
- Corresponding author
- Jacobides, Michael G.
- Venue
- Research Policy
- Publisher
- Elsevier BV
- Published
- 2024-01
- Volume
- 53
- Issue
- 1
- Pages
- 104906
- ISSN
- 0048-7333 (ISSN-L)
- OpenAlex
- W4388361755
- Cited by
- 220
- References
- 194
- Citations by year
- 2026: 95 · 2025: 79 · 2024: 41 · 2023: 5
- FWCI
- 47.27
- Type
- journal article
- Language
- en
- Open access
- hybrid
- doi.org
- Licence
- Locations
- Research Policy (publishedVersion, cc-by)
- SSRN Electronic Journal (acceptedVersion)
- London Business School Research Online (London Business School) (acceptedVersion)
- RePEc: Research Papers in Economics (submittedVersion)
- CBS Research Portal (Copenhagen Business School) (submittedVersion, cc-by)
- Topics
- Social Sciences › Business, Management and Accounting › Strategy and Management › Digital Platforms and Economics
- Social Sciences › Economics, Econometrics and Finance › Economics and Econometrics › Economic Theory and Institutions
- Social Sciences › Business, Management and Accounting › Strategy and Management › Innovation and Knowledge Management
- Keywords
- digital platforms, digital ecosystems, externalities, market failure, value creation, value capture, complementarity, platform governance
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