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Cited by 1,109

The DOI matches its Crossref record; 10 of the 10 references it cites were found in a registry or an index.

Health Care Customer Value Cocreation Practice Styles

McColl-Kennedy, Janet R., Vargo, Stephen L., Dagger, Tracey S., Sweeney, Jillian C., Kasteren, Yasmin van·2012·Journal of Service Research
DOI 10.1177/1094670512442806
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Abstract

This article explores in-depth what health care customers actually do when they cocreate value. Combining previously published research with data collected from depth interviews, field observation, and focus groups, the authors identify distinct styles of health care customer value cocreation practice. Importantly, the authors show how customers can contribute to their own value creation through their own (self) activities in managing their health care. Building on past work in service-dominant (S-D) logic, consumer culture theory and social practice theory, the authors identify “roles,” “activities,” and “interactions” that underlie customer cocreation of value in health care. The authors uncover five groupings of customer value cocreation practices yielding a typology of practice styles and link these to quality of life. The practice styles are “team management,” “insular controlling,” “partnering,” “pragmatic adapting,” and “passive compliance.” Two in particular, team management and partnering, should be encouraged by managers as they tend to be associated with higher quality of life. The authors provide a health care Customer Value Cocreation Practice Styles (CVCPS) typology. The usefulness of the typology is demonstrated by showing links to quality of life and its potential application to other health care settings.

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Metadata

Authors
McColl-Kennedy, J. R., Vargo, S. L., Dagger, T. S., Sweeney, J. C., & Kasteren, Y. V.
Venue
Journal of Service Research
Publisher
SAGE Publications
Published
2012-05-01
Volume
15
Issue
4
Pages
370-389
ISSN
  • 1094-6705 (ISSN-L)
  • 1552-7379
DOI
10.1177/1094670512442806
OpenAlex
W2159550836
Cited by
1,109
References
10
FWCI
121.58
Type
journal article
Language
en
Open access
closed

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Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).

Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.