The Duality of Technology: Rethinking the Concept of Technology in Organizations
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This paper develops a new theoretical model with which to examine the interaction between technology and organizations. Early research studies assumed technology to be an objective, external force that would have deterministic impacts on organizational properties such as structure. Later researchers focused on the human aspect of technology, seeing it as the outcome of strategic choice and social action. This paper suggests that either view is incomplete, and proposes a reconceptualization of technology that takes both perspectives into account. A theoretical model—the structurational model of technology—is built on the basis of this new conceptualization, and its workings explored through discussion of a field study of information technology. The paper suggests that the reformulation of the technology concept and the structurational model of technology allow a deeper and more dialectical understanding of the interaction between technology and organizations. This understanding provides insight into the limits and opportunities of human choice, technology development and use, and organizational design. Implications for future research of the new concept of technology and the structurational model of technology are discussed.
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A technology introduced into an organization is open to multiple interpretations; successful embedding will require opening up a space for dialogue, listening to concerns, and allowing people time to argue out the challenges and learn from the experiences of others before a "closure" over possible interpretations is reached.
“Also highly relevant to the health and care environment is what Weick called “technology as equivoque” [103] and Orlikowski (drawing on earlier work on the social construction of technology) called “interpretive flexibility” [104]: a technology introduced into an organization is open to multiple interpretations; successful embedding will require opening up a space for dialogue, listening to”
In cases where impacts of public sector performance are difficult to measure, feedback on new technologies depends heavily on stakeholders' value-based perceptions as well as on political, ideological or cognitive frameworks.
“In cases where impacts of public sector performance are difficult to measure, the feedback on new technologies depends heavily on stake-holders' value-based perceptions (e.g., seeing individual or collective gains; Taylor 2016) as well as on political, ideological or cognitive frameworks that these stakeholders apply when confronting or applying technologies (Orlikowski 1992).”
From Technological capacity in the public sector: the case of Estonia (2018) · cites this paper as Orlikowski 1992
Such a socio-technical structure facilitates collective intelligence, in which social capital plays the facilitation role.
“Such a socio-technical structure facilitates collective intelligence (Orlikowski, 1992), in which social capital plays the facilitation role.”
From Smart tourism destinations: ecosystems for tourism destination competitiveness (2016) · cites this paper as Orlikowski, 1992
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Briggs, R. O., de Vreede, G., & Nunamaker, J. F. (2003) · Journal of Management Information Systems · doi:10.1080/07421222.2003.11045743 · Cited by 551 · see citing works
Cross-Cultural Software Production and Use: A Structurational Analysis1
Walsham, G. (2002) · MIS Quarterly · doi:10.2307/4132313 · Cited by 546 · see citing works
Pragmatism <i>vs</i> interpretivism in qualitative information systems research
Goldkuhl, G. (2012) · European Journal of Information Systems · doi:10.1057/ejis.2011.54 · Cited by 541 · see citing works
A Social Process Model of User-Analyst Relationships
Newman, M., & Robey, D. (1992) · MIS Quarterly · doi:10.2307/249578 · Cited by 538 · see citing works
Duguid, P. (2005) · The Information Society · doi:10.1080/01972240590925311 · Cited by 531 · see citing works
To Transfer is to Transform: The Circulation of Safety Knowledge
Gherardi, S., & Nicolini, D. (2000) · Organization · doi:10.1177/135050840072008 · Cited by 531 · see citing works
Introduction: The Critical Power of the `Practice Lens'
Gherardi, S. (2009) · Management Learning · doi:10.1177/1350507608101225 · Cited by 526 · see citing works
Corporate Intranet Implementation: Managing Emergent Technologies and Organizational Practices
Bansler, J. P., Damsgaard, J., Scheepers, R., Havn, E. C., & Thommesen, J. (2000) · Journal of the Association for Information Systems · doi:10.17705/1jais.00010 · Cited by 522 · see citing works
The Complexity of Context: A Service Ecosystems Approach for International Marketing
Akaka, M. A., Vargo, S. L., & Lusch, R. F. (2013) · Journal of International Marketing · doi:10.1509/jim.13.0032 · Cited by 522 · see citing works
Nardi, B. A. (2010) · University of Michigan Press eBooks · doi:10.3998/toi.8008655.0001.001 · Cited by 522 · see citing works
Strategy tools‐in‐use: A framework for understanding “technologies of rationality” in practice
Jarzabkowski, P. A., & Kaplan, S. (2014) · Strategic Management Journal · doi:10.1002/smj.2270 · Cited by 518 · see citing works
Review: A Cognitive-Affective Model of Organizational Communication for Designing IT1,2
Te’eni, D. (2001) · MIS Quarterly · doi:10.2307/3250931 · Cited by 515 · see citing works
Dutton, J. E., Workman, K. M., & Hardin, A. E. (2014) · Annual Review of Organizational Psychology and Organizational Behavior · doi:10.1146/annurev-orgpsych-031413-091221 · Cited by 513 · see citing works
- Authors
- Orlikowski, W. J.
- Affiliations
- Massachusetts Institute of Technology (US)
- Corresponding author
- Orlikowski, Wanda J.
- ORCID
- Orlikowski, Wanda J.
- Venue
- Organization Science
- Published
- 1992-08
- Volume
- 3
- Issue
- 3
- Pages
- 398-427
- ISSN
- 1047-7039 (ISSN-L)
- 1526-5455
- OpenAlex
- W2101419153
- Cited by
- 4,957
- References
- 35
- Citations by year
- 2026: 248 · 2025: 144 · 2024: 108 · 2023: 123 · 2022: 157 · 2021: 175 · 2020: 180 · 2019: 195 · 2018: 164 · 2017: 123 · 2016: 167 · 2015: 198 · 2014: 237 · 2013: 220 · 2012: 211
- FWCI
- 105.32
- Type
- journal article
- Language
- en
- Open access
- green
- hdl.handle.net
- Locations
- Organization Science (publishedVersion)
- DSpace@MIT (Massachusetts Institute of Technology) (submittedVersion)
- RePEc: Research Papers in Economics (submittedVersion)
- DSpace@MIT (Massachusetts Institute of Technology) (submittedVersion, cc-by-nc)
- Topics
- Social Sciences › Sociology and Political Science › Information Systems Theories and Implementation
- Social Sciences › Business, Management and Accounting › Organizational Behavior and Human Resource Management › Management and Organizational Studies
- Social Sciences › Business, Management and Accounting › Management Information Systems › Information Technology Governance and Strategy
- Keywords
- technology concepts, information technology, organizational structure, strategic choice, social action, dialectical understanding, organizational design, technological progress
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