Local opinion leaders: effects on professional practice and health care outcomes
Open accessAbstract
BACKGROUND: Clinical practice is not always evidence-based and, therefore, may not optimise patient outcomes. Opinion leaders disseminating and implementing 'best evidence' is one method that holds promise as a strategy to bridge evidence-practice gaps. OBJECTIVES: To assess the effectiveness of the use of local opinion leaders in improving professional practice and patient outcomes. SEARCH STRATEGY: We searched Cochrane EPOC Group Trials Register, the Cochrane Central Register of Controlled Trials, MEDLINE, EMBASE, HMIC, Science Citation Index, Social Science Citation Index, ISI Conference Proceedings and World Cat Dissertations up to 5 May 2009. In addition, we searched reference lists of included articles. SELECTION CRITERIA: Studies eligible for inclusion were randomised controlled trials investigating the effectiveness of using opinion leaders to disseminate evidence-based practice and reporting objective measures of professional performance and/or health outcomes. DATA COLLECTION AND ANALYSIS: Two review authors independently extracted data from each study and assessed its risk of bias. For each trial, we calculated the median risk difference (RD) for compliance with desired practice, adjusting for baseline where data were available. We reported the median adjusted RD for each of the main comparisons. MAIN RESULTS: We included 18 studies involving more than 296 hospitals and 318 PCPs. Fifteen studies (18 comparisons) contributed to the calculations of the median adjusted RD for the main comparisons. The effects of interventions varied across the 63 outcomes from 15% decrease in compliance to 72% increase in compliance with desired practice. The median adjusted RD for the main comparisons were: i) Opinion leaders compared to no intervention, +0.09; ii) Opinion leaders alone compared to a single intervention, +0.14; iii) Opinion leaders with one or more additional intervention(s) compared to the one or more additional intervention(s), +0.10; iv) Opinion leaders as part of multiple interventions compared to no intervention, +0.10. Overall, across all 18 studies the median adjusted RD was +0.12 representing a 12% absolute increase in compliance in the intervention group. AUTHORS' CONCLUSIONS: Opinion leaders alone or in combination with other interventions may successfully promote evidence-based practice, but effectiveness varies both within and between studies. These results are based on heterogeneous studies differing in terms of type of intervention, setting, and outcomes measured. In most of the studies the role of the opinion leader was not clearly described, and it is therefore not possible to say what the best way is to optimise the effectiveness of opinion leaders.
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The employment of ward opinion leaders for continuing education in the hospital
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Quasi-Experimental designs for quality improvement research
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The Enhancing Secondary Prevention in Coronary Artery Disease trial
McAlister, F. A., Fradette, M., Majumdar, S. R., Williams, R., Graham, M. M., McMeekin, J., Ghali, W. A., Tsuyuki, R. T., Knudtson, M. L., & Grimshaw, J. (2009) · Canadian Medical Association Journal · doi:10.1503/cmaj.090917 · Cited by 31 · see citing works
Self-citationEducationally influential physicians: The need for construct validation
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A Randomized Controlled Trial to Improve Lymph Node Assessment in Stage II Colon Cancer
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Key Opinion Leaders and Paediatric Antidepressant Overprescribing
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Randomised controlled trial to change the hospital management of unstable angina
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Impact of an educational intervention to improve prescribing by private physicians in Uganda.
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Implementation of research findings to reduce postoperative pain at night
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A randomized trial of an acid-peptic disease management program in a managed care environment.
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Lake Superior Rural Cancer Care Project. Part II: Provider Knowledge
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Diffusion of Innovations in Service Organizations: Systematic Review and Recommendations
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Audit and feedback: effects on professional practice and healthcare outcomes
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Self-citationThe updated consolidated framework for implementation research based on user feedback
Damschroder, L. J., Reardon, C. M., Widerquist, M. A. O., & Lowery, J. (2022) · Implementation Science · doi:10.1186/s13012-022-01245-0 · Cited by 4,452 · see citing works
Implementation strategies: recommendations for specifying and reporting
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Knowledge translation of research findings
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Self-citationInfluentials, Networks, and Public Opinion Formation
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Self-citationHarvey, G., & Kitson, A. (2015) · Implementation Science · doi:10.1186/s13012-016-0398-2 · Cited by 1,271 · see citing works
Best care at lower cost: the path to continuously learning health care in America
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Educational outreach visits: effects on professional practice and health care outcomes
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Self-citationPlanning and Studying Improvement in Patient Care: The Use of Theoretical Perspectives
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Barriers and Strategies in Guideline Implementation—A Scoping Review
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Enhancing the Impact of Implementation Strategies in Healthcare: A Research Agenda
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Printed educational materials: effects on professional practice and healthcare outcomes
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Self-citationMay, C. R., Cummings, A., Girling, M., Bracher, M., Mair, F. S., May, C. M., Murray, E., Myall, M., Rapley, T., & Finch, T. (2018) · Implementation Science · doi:10.1186/s13012-018-0758-1 · Cited by 683 · see citing works
Interventions to improve antibiotic prescribing practices in ambulatory care
Arnold, S. R., & Straus, S. E. (2005) · Cochrane Database of Systematic Reviews · doi:10.1002/14651858.cd003539.pub2 · Cited by 716 · see citing works
Johnson, M. J., & May, C. R. (2015) · BMJ Open · doi:10.1136/bmjopen-2015-008592 · Cited by 512 · see citing works
Stillbirths: the way forward in high-income countries.
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How can we improve guideline use? A conceptual framework of implementability
Gagliardi, A. R., Brouwers, M. C., Palda, V. A., Lemieux‐Charles, L., & Grimshaw, J. (2011) · Implementation Science · doi:10.1186/1748-5908-6-26 · Cited by 469 · see citing works
Self-citationImplementation of Evidence-based Practice in Child Welfare: Service Provider Perspectives
Aarons, G. A., & Palinkas, L. A. (2007) · Administration and Policy in Mental Health and Mental Health Services Research · doi:10.1007/s10488-007-0121-3 · Cited by 450 · see citing works
A guiding framework and approach for implementation research in substance use disorders treatment.
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Ivers, N. M., Sales, A., Colquhoun, H., Michie, S., Foy, R., Francis, J. J., & Grimshaw, J. M. (2014) · Implementation Science · doi:10.1186/1748-5908-9-14 · Cited by 400 · see citing works
Self-citationToward the integration of education and mental health in schools
Atkins, M. S., Hoagwood, K. E., Kutash, K., & Seidman, E. (2010) · Administration and Policy in Mental Health and Mental Health Services Research · doi:10.1007/s10488-010-0299-7 · Cited by 422 · see citing works
Middleton, S., McElduff, P., Ward, J., Grimshaw, J., Dale, S., D’Este, C. A., Drury, P., Griffiths, R., Cheung, N. W., Quinn, C., et al. (2011) · The Lancet · doi:10.1016/s0140-6736(11)61485-2 · Cited by 420 · see citing works
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Self-citationMartin, C. M., Doig, G. S., Heyland, D. K., Morrison, T., & Sibbald, W. J. (2004) · PubMed Central · Cited by 380 · see citing works
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Self-citationClarifying the concepts in knowledge transfer: a literature review
Thompson, G. N., Estabrooks, C. A., & Degner, L. F. (2006) · Journal of Advanced Nursing · doi:10.1111/j.1365-2648.2006.03775.x · Cited by 363 · see citing works
Effect of point-of-care computer reminders on physician behaviour: a systematic review
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Self-citationSocial Learning and Incentives for Experimentation and Communication
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Why (we think) facilitation works: insights from organizational learning theory
Berta, W., Cranley, L., Dearing, J. W., Dogherty, E. J., Squires, J. E., & Estabrooks, C. A. (2015) · Implementation Science · doi:10.1186/s13012-015-0323-0 · Cited by 286 · see citing works
Computerized clinical decision support for prescribing: provision does not guarantee uptake
Moxey, A., Robertson, J., Newby, D., Hains, I., Williamson, M., & Pearson, S.-A. (2010) · Journal of the American Medical Informatics Association · doi:10.1197/jamia.m3170 · Cited by 305 · see citing works
How Health Care Professionals Use Social Media to Create Virtual Communities: An Integrative Review
Rolls, K., Hansen, M. M., Jackson, D. W., & Elliott, D. (2016) · Journal of Medical Internet Research · doi:10.2196/jmir.5312 · Cited by 295 · see citing works
Lau, R., Stevenson, F., Ong, B. N., Dziedzic, K., Treweek, S., Eldridge, S., Everitt, H., Kennedy, A., Qureshi, N., Rogers, A., et al. (2015) · BMJ Open · doi:10.1136/bmjopen-2015-009993 · Cited by 254 · see citing works
“Similarly, two trials compared opinion leaders alone to other strategies (standardised lectures and audit and feedback) and found a 14% absolute increase in adherence to desired practice for opinion leaders alone.(65) No conclusions could be drawn from the limited evidence.”
ResultColquhoun, H. L., Squires, J. E., Kolehmainen, N., Fraser, C., & Grimshaw, J. M. (2017) · Implementation Science · doi:10.1186/s13012-017-0560-5 · Cited by 283 · see citing works
Self-citationSlade, S. C., Kent, P., Patel, S., Bucknall, T., & Buchbinder, R. (2016) · The Clinical Journal of Pain · doi:10.1097/ajp.0000000000000324 · Cited by 261 · see citing works
Forsetlund, L., O’Brien, M. A., Forsén, L., Mwai, L., Reinar, L. M., Okwen, P., Horsley, T., & Rose, C. J. (2021) · Cochrane Database of Systematic Reviews · doi:10.1002/14651858.cd003030.pub3 · Cited by 293 · see citing works
Self-citationA prescription for cultural competence in medical education
Kripalani, S., Bussey-Jones, J., Katz, M. G., & Genao, I. (2006) · Journal of general internal medicine · doi:10.1111/j.1525-1497.2006.00557.x · Cited by 262 · see citing works
Local opinion leaders: effects on professional practice and healthcare outcomes
Flodgren, G., O’Brien, M. A., Parmelli, E., & Grimshaw, J. (2019) · Cochrane Database of Systematic Reviews · doi:10.1002/14651858.cd000125.pub5 · Cited by 262 · see citing works
Self-citationTomás Pantoja, C., Opiyo, N., Lewin, S. A., Paulsen, E., Ciapponi, A., Wiysonge, C. S., Herrera, C. A., Gabriel Rada, G., Peñaloza, B., Dudley, L., et al. (2017) · Cochrane Database of Systematic Reviews · doi:10.1002/14651858.cd011086.pub2 · Cited by 258 · see citing works
McCluskey, A., & Lovarini, M. (2005) · BMC Medical Education · doi:10.1186/1472-6920-5-40 · Cited by 246 · see citing works
the European Implementation Score Collaborative Group (EIS), Boaz, A., Baeza, J. I., & Fraser, A. (2011) · BMC Research Notes · doi:10.1186/1756-0500-4-212 · Cited by 239 · see citing works
Translating what we have learned into practice
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Opinion leader detection: A methodological review
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Ansari, F. (2003) · Journal of Antimicrobial Chemotherapy · doi:10.1093/jac/dkg459 · Cited by 222 · see citing works
Conn, L. G., McKenzie, M., Pearsall, E., & Mcleod, R. (2015) · Implementation Science · doi:10.1186/s13012-015-0289-y · Cited by 171 · see citing works
Kaczorowski, J. A., Chambers, L. W., Dolovich, L. R., Paterson, J. M., Karwalajtys, T. L., Gierman, T., Farrell, B. J., McDonough, B., Thabane, L., Tu, K., et al. (2011) · BMJ · doi:10.1136/bmj.d442 · Cited by 196 · see citing works
Cranley, L. A., Cummings, G. G., Profetto‐McGrath, J., Tóth, F., & Estabrooks, C. A. (2017) · BMJ Open · doi:10.1136/bmjopen-2016-014384 · Cited by 196 · see citing works
The patient's role in the spread and control of bacterial resistance to antibiotics
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Interventions to Improve Chronic Illness Care: Evaluating Their Effectiveness
Bodenheimer, T. (2003) · Disease Management · doi:10.1089/109350703321908441 · Cited by 189 · see citing works
Kotaska, A. (2004) · BMJ · doi:10.1136/bmj.329.7473.1039 · Cited by 186 · see citing works
Scott, A., Docking, S., Vicenzino, B., Alfredson, H., Zwerver, J., Lundgreen, K., Finlay, O. J. A., Pollock, N., Cook, J. L., Fearon, A., et al. (2013) · British Journal of Sports Medicine · doi:10.1136/bjsports-2013-092329 · Cited by 186 · see citing works
Colquhoun, H., Leeman, J., Michie, S., Lokker, C., Bragge, P., Hempel, S., McKibbon, K. A., Peters, G.-J. Y., Stevens, K. R., Wilson, M. G., et al. (2014) · Implementation Science · doi:10.1186/1748-5908-9-51 · Cited by 180 · see citing works
Self-citationUbbink, D. T., Guyatt, G. H., & Vermeulen, H. (2013) · BMJ Open · doi:10.1136/bmjopen-2012-001881 · Cited by 179 · see citing works
Das, J. K., Kumar, R., Salam, R. A., Lassi, Z. S., & Bhutta, Z. A. (2014) · Reproductive Health · doi:10.1186/1742-4755-11-s2-s4 · Cited by 179 · see citing works
Kringos, D. S., Suñol, R., Wagner, C., Mannion, R., Michel, P., Klazinga, N., & Groene, O. (2015) · BMC Health Services Research · doi:10.1186/s12913-015-0906-0 · Cited by 178 · see citing works
Davis, R. E., & D’Lima, D. (2020) · Implementation Science · doi:10.1186/s13012-020-01051-6 · Cited by 175 · see citing works
Arditi, C., Rège-Walther, M., Wyatt, J. C., Durieux, P., & Burnand, B. (2012) · Cochrane Database of Systematic Reviews · doi:10.1002/14651858.cd001175.pub3 · Cited by 172 · see citing works
Implementation science in resource-poor countries and communities
Yapa, H. M., & Bärnighausen, T. (2018) · Implementation Science · doi:10.1186/s13012-018-0847-1 · Cited by 170 · see citing works
Hoffmann-Eßer, W., Siering, U., Neugebauer, E. A. M., Brockhaus, A. C., Lampert, U., & Eikermann, M. (2017) · PLoS ONE · doi:10.1371/journal.pone.0174831 · Cited by 171 · see citing works
The Science of Using Science: Researching the Use of Research Evidence in Decision-Making
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Tools developed and disseminated by guideline producers to promote the uptake of their guidelines
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Self-citationOptimal Methods for Guideline Implementation
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Getting evidence into practice: what works in developing countries?
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Why are we failing to implement effective therapies in cardiovascular disease?
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What are the most effective strategies for improving quality and safety of health care?
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Models, Strategies, and Tools.
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The Evidence for Evidence-Based Practice Implementation
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Training Research: Practical Recommendations for Maximum Impact
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- Authors
- Flodgren, G., Parmelli, E., Doumit, G., Gattellari, M., O'Brien, M. A., Grimshaw, J., & Eccles, M. P.
- Affiliations
- University of Oxford (GB)
- University of Modena and Reggio Emilia (IT)
- Cleveland Clinic (US)
- UNSW Sydney (AU)
- McMaster University; School of Rehabilitation Science, Institute for Applied Health Sciences, Faculty of Health Sciences; 1400 Main Street West Room 403 Hamilton Ontario Canada L8S 1C7
- Ottawa Health Research Institute; Clinical Epidemiology Program; 1053 Carling Avenue Ottawa ON Canada K1Y 4E9
- Newcastle University (GB)
- Venue
- Cochrane Database of Systematic Reviews
- Publisher
- Wiley
- Published
- 2011-08-10
- Volume
- 6
- Issue
- 8
- Pages
- CD000125-CD000125
- ISSN
- 1361-6137 (ISSN-L)
- 1465-1858
- PMC
- PMC4172331
- OpenAlex
- W1656816330
- Cited by
- 1,070
- References
- 117
- Citations by year
- 2026: 4 · 2025: 25 · 2024: 33 · 2023: 57 · 2022: 52 · 2021: 62 · 2020: 59 · 2019: 52 · 2018: 51 · 2017: 57 · 2016: 53 · 2015: 64 · 2014: 71 · 2013: 69 · 2012: 55
- FWCI
- 13.05
- Type
- journal article
- Language
- en
- Update notices
- new_version (2019-06-24)
- Open access
- green
- www.ncbi.nlm.nih.gov
- Locations
- Cochrane Database of Systematic Reviews (publishedVersion)
- PubMed Central (publishedVersion)
- PubMed (publishedVersion)
- Europe PMC (PubMed Central) (acceptedVersion)
- PubMed Central (acceptedVersion)
- NORA - Norwegian Open Research Archives (submittedVersion, other-oa)
- Newcastle University ePrints (Newcastle Univesity)
- Funders
- National Institute for Health and Care Research (10/4001/03)
- Topics
- Health Sciences › Health Professions › General Health Professions › Health Policy Implementation Science
- Health Sciences › Health Professions › General Health Professions › Health Sciences Research and Education
- Health Sciences › Medicine › Public Health, Environmental and Occupational Health › Clinical practice guidelines implementation
- Keywords
- opinion leaders, evidence-based practice, knowledge-practice gap, professional practice change, health care outcomes, clinical teaching, primary care, hospital care, patient outcomes, evidence dissemination, health professions education, patient safety, quality of care, health professional confidence
- MeSH terms
- Humans, Leadership, Practice Patterns, Physicians', Policy Making, Professional Practice, Randomized Controlled Trials as Topic, Process Assessment, Health Care, Evidence-Based Medicine, Information Dissemination
About these checks
Registry, retraction, Cites and statistics results are computed, not judged, with one exception: a printed reference that no index lists is read once by a model before it counts as a citation error. Claims are extracted by a model and kept only when their quote appears verbatim in the text; each cited source is then checked, with a model’s help, for whether it says what the claim relies on. Those verdicts can be wrong — read the claim’s quote and the cited source before relying on one.
Statistics and arithmetic are recomputed, not judged.
Confidence bands are shown only for fields calibrated on our annotated test set. None is calibrated yet, so no band is shown.
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