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Advances in Consumer Research
Abstract
Advances in Consumer Research (Abbreviated as Adv. Consum. Res.) is a distinguished journal based in the United States and published by Sheridan Books. The journal is highly regarded in the academic community, particularly within the fields of Business, Management, and Accounting, with a specific focus on Marketing.
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Grouping Euroconsumers: A Culture-Based Clustering Approach
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Metadata
- Publisher
- Green Publication
- Published
- 2025-05-02
- OpenAlex
- W2902225836
- Cited by
- 13,264
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- Open access
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