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The media equation: how people treat computers, television, and new media like real people and places
Abstract
Part I. Introduction: 1. The media equation Part II. Media and Manners: 2. Politeness 3. Interpersonal distance 4. Flattery 5. Judging others and ourselves Part III. Media and Personality: 6. Personality of characters 7. Personality of interfaces 8. Imitating a personality Part IV. Media and emotion: 9. Good versus bad 10. Negativity 11. Arousal Part V. Media and Social Roles: 12. Specialists 13. Teammates 14. Gender 15. Voices 16. Source orientation Part VI. Media and Form: 17. Image size 18. Fidelity 19. Synchrony 20. Motion 21. Scene changes 22. Subliminal images Part VII. Final Words: 23. Conclusions about the media equation References.
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Metadata
- Venue
- Choice Reviews Online
- Publisher
- American Library Association
- Published
- 1997-03-01
- Volume
- 34
- Issue
- 07
- Pages
- 34-3702-34-3702
- ISSN
- 0009-4978 (ISSN-L)
- 1523-8253
- OpenAlex
- W1841352775
- Cited by
- 4,887
- References
- 0
- Type
- book review
- Language
- en
- Open access
- closed
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