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The use of partial least squares path modeling in international marketing

Henseler, Jörg, Ringle, Christian M., Sinkovics, Rudolf R.·2009·Advances in International Marketing
DOI 10.1108/s1474-7979(2009)0000020014

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Cited by

Metadata

Authors
Henseler, J., Ringle, C. M., & Sinkovics, R. R.
Venue
Advances in International Marketing
Published
2009-01
Pages
277-319
ISSN
1474-7979
DOI
10.1108/s1474-7979(2009)0000020014
OpenAlex
W3122877168
Cited by
10,926
References
7
FWCI
130.09
Type
book
Language
en
Open access
closed
Licence
www.emeraldinsight.com/page/tdm (tdm)

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Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).

Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.