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Protocol Analysis: Verbal Reports as Data
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Metadata
- Authors
- Venkatesan, M., Ericsson, K. A., & Simon, H. A.
- Venue
- Journal of Marketing Research
- Publisher
- JSTOR
- Published
- 1986-08
- Volume
- 23
- Issue
- 3
- Pages
- 306
- ISSN
- 0022-2437 (ISSN-L)
- OpenAlex
- W2333057202
- Cited by
- 4,347
- References
- 0
- FWCI
- 448.84
- Type
- journal article
- Language
- en
- Open access
- closed
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